Digital NewsPress Release

TikTok introduces new way for creators to share premium content

MANILA, PHILIPPINES — From the top collection of must-know spreadsheet shortcuts to the most effective workouts or the latest baked oats recipe, the diverse range of valuable and entertaining content on TikTok has quickly become a part of a billion people’s lives around the world. TikTok has introduced Series, a new way for creators to share their stories, talents, and creativity as premium content while further deepening their connection with the TikTok community.

Connecting communities through quality content

Developed community’s love of sharing authentic stories, expertise, and experiences in mind, Series enables eligible creators to post Collections of premium content behind a paywall that viewers can purchase for access. One Series can include up to 80 videos, each up to 20 minutes long, giving people a new, longer format to watch their favorite creators and content.


Creators can set how much their Series should cost, selecting an amount that best reflects the value of their exclusive content which can be purchased for access via direct in-video links or through a creator’s profile. Through Series, creators can build even stronger relationships with their viewers while also giving viewers another way to support creators.

Prioritizing a safe and welcoming environment

Tiktok prioritizes the safety of its community when introducing new features and continues working to maintain a safe and welcoming environment where creativity and expression can thrive. As with all content on TikTok, Series content must abide by its community guidelines. Series joins our growing range of monetization solutions as Tiktok continues to build new ways for creators to feel valued and rewarded as they inspire and engage the community.

Series is currently only available to select creators with applications to join opening in the coming months. As this feature is in its early stages, Tiktok will continue to listen closely to its community for feedback.

In the meantime, learn about the many ways creators can get paid or collect rewards on TikTok, including the recently announced Creativity Program Beta, by visiting the Creator Portal.

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