The much-awaited annual Amazon Prime shopping event has officially opened at midnight, July 15 and is set to commence for 48 hours – adding half a day to last year’s 36 hours. Though the massive sale is typically exclusive to Prime subscribers, non-members are also encouraged to join in and not miss out on over a million exclusive deals, including that espresso machine you’ve been eyeing and the set of colored pens you swore you’d get one day.
This is the fifth series to the yearly event, launched on the 20th anniversary of Amazon back in 2014. Despite its relatively young age, Prime Day has successfully established its place as one of the most anticipated discount events of the year, putting it at par with the Black Friday sales.
Amazon has also announced new Spotlight Deals and Lightning Deals throughout the two-day event. Although some of the discounts will last the whole way through, other deals are so special that some items are sure to run out in a matter of hours, maybe even less.
So what are you waiting for? There’s still time to join in on the fun at amazon.com.