Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Design: After Burger King & Subway, Turner Duckworth Wows with McDonalds’ New Visual Identity
McDonald’s is arguably one of the most well-known brands in the world, and its visual identity overhaul is long overdue…
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Brand & Business: UM Closes Offices Worldwide in a United Effort to Give Back for Second Annual Global Impact Day
SINGAPORE – UM, the global marketing and media agency network of IPG Mediabrands, announced the launch of its second annual Global…
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New Business: Grey Indonesia Wins Brand Consulting Duties for Multidivisional E-Sports Organization: BOOM (Beast On Our Mind)
INDONESIA – Grey Indonesia has been appointed as the brand & social consultancy role for eSports organization: BOOM (Beast On…
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Brand & Business: McDonald’s Philippines Sweeps PANAta Awards 2019 with 15 Wins – 5 Golds, 4 Silvers, 3 Bronzes and 3 People’s Choice Awards
MANILA, PHILIPPINES — McDonald’s, and its creative agency Leo Burnett, once again dominated the stage during the 2019 PANAta Awards…
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New Business: FCB Kuala Lumpur Wins Over SHARP AQUOS, RHB Premier & ICLIF and Totals New Business Wins to 11 in the First Half of 2019
KUALA LUMPUR – FCB Kuala Lumpur’s new business momentum continues unabated with a number of new agency-of-record wins. Beginning with…
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Film: Philippine Cinema Celebrates 100 Years in GIFF, the Biggest International Film Festival in Mexico
The world continues to join the Philippines in the celebration of its One Hundred Years of Philippine Cinema, especially as…
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New Business: Japan Airlines Names Ogilvy Singapore as Agency of Record to Accelerate Growth in Southeast Asian Market
SINGAPORE – Ogilvy today announced that it has been appointed as the Agency of Record for Japan Airlines in the…
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New Business: FWD Takaful Appoints Go Communications as Communications Agency of Record in Malaysia
KUALA LUMPUR – FWD Takaful Berhad (“FWD Takaful”) has appointed GO Communications Sdn Bhd (“Go Communications”) as its communications agency…
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Comics: The Spider-Man Comic Book Characters That Have Yet to Co-Star in a Live-Action Film Alongside Peter Parker
Including Spider-Man: Far From Home, there have been a total of seven live-action Spider-Man films in all. And while we’ve…
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AD STARS 2019: First Speakers Revealed from MullenLowe, McCann, Nokia, Twitter, Huge, and more
AD STARS 2019 will bring together some of the world’s most inspiring creative, production and technology experts over three days…
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Movie Review: Yesterday Imagines a World Where The Beatles Didn’t Exist
A world without music is unthinkable. To take away music, for all of its beauty, its soothing effects on the…
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Movie Review: The Lion King Roars Loudly, But Is It Comparable To The Original?
The words “live action” have, in recent years, seen Walt Disney Pictures look at some of their classic animated films…
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People: Grey Names Cory Berger as its First Worldwide Chief Marketing Officer to Drive Global Growth
NEW YORK, NEW YORK – Michael Houston, Worldwide CEO of Grey Group, today announced that Cory Berger is joining Grey…
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