Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Geometry Global Hong Kong appoints new Creative Director
Geometry Global, the recently merged entity of G2, OgilvyAction and JWTAction, has appointed Andy Wong as Creative Director for Hong…
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Pablo Walker named President of McCann Worldgroup Europe
NEW YORK – Pablo Walker, who has been President of McCann Worldgroup Latin America & Caribbean, has been promoted to…
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Stéphanie Thomasson and Marc Platet join BETC
Stéphanie Thomasson, Art Director, joins BETC from Leo Burnett where she developed campaigns for Charal, Fiat, Jeep and the Mimi…
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Robert Doswell named CEO McCann Singapore
SINGAPORE – Robert Doswell, Asia Pacific’s regional managing director of Craft has been named chief executive officer, McCann Singapore, effective…
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Omnicom Group names Troy Ruhanen Global President and CEO of TBWA Worldwide
NEW YORK – Troy Ruhanen has been named Global President and CEO of TBWA Worldwide. Ruhanen succeeds Tom Carroll who…
Read More » Racial discrimination in the spotlight in new KBC campaign by Leo Burnett India
Sony Entertainment Television returns with its 8th season of Kaun Banega Crorepati (KBC), the Indian version of Who Wants to…
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Hyundai’s #BecauseFutbol tops social charts during 2014 FIFA World Cup
CALIFORNIA – The 2014 FIFA World Cup is being hailed as one of the greatest ever – both on and…
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DDB Mudra releases new campaign for HBO Premium
MUMBAI – DDB Mudra West has released a new campaign for HBO South Asia to promote HBO’s belief that nothing…
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Y&R Thailand spreads ‘The Power of Love’ in dtac online ad
BANGKOK — ‘The Power of Love’ for telco dtac has gone viral with over 8 million views in a week.…
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Steinlager & DDB NZ take the plunge in new campaign
New Zealand beer brand Steinlager Pure has taken the plunge and partnered with 15 time world record free-diving champion Kiwi…
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Rainie Yang breaks up with a donut in Extra spot by BBDO
HONG KONG – BBDO South China has created and launched the latest chapter in Wrigley’s “Break Up” campaign for Extra…
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Travel like a local: DDB Group Hong Kong launches HKTB digital campaign
DDB Group Hong Kong has developed a digital campaign for Hong Kong Tourism Board (HKTB) bringing Hong Kong’s destination brand…
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