Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Intelligence: TBWA and Wavemaker Lead R3 Worldwide’s June 2020 APAC Creative and Media Agency Rankings
ASIA PACIFIC– TBWA is in the lead among the agencies in R3 Worldwide’s Creative Agency Ranking APAC for the month…
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Digital: BBH invites all to sit face-to-face with legendary adman Sir John Hegarty with VR 360 coaching tool “Hegarty On…”
LONDON, UK – Ever dreamt of getting coached by advertising legend Sir John Hegarty? Thanks to BBH’s cinematic VR platform,…
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Brand & Business: Rakuten Viber launches campaign to fight world hunger amid COVID-19 crisis
BOSTON, USA — Rakuten Viber, one of the world’s leading apps for free and easy communication, announces the launch of its…
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Brand & Business: Experience future mobility, Nissan Pavilion unveiled, developed by TBWA\HAKUHODO
YOKOHAMA, JAPAN – Nissan Motor Corporation has launched the Nissan Pavilion in Yokohama, a new interactive entertainment facility that allows…
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Insight: The FutureBrand Index 2020 sees seismic shift in global perception of top 100 brands since pandemic
LONDON, UK – The results of the FutureBrand Index 2020, published today, reveal huge changes in the perception and behaviour…
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Brand & Business: Press Pause, open source anti-discrimination initiative by Havas London and Creative Equals
LONDON, UK – Creative agency Havas London has partnered with diversity, inclusion and equality organisation Creative Equals to launch Press…
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Art & Culture: Artist Reza Hasni presents six interactive virtual worlds in ‘Centre for Altered Togetherness’
SINGAPORE — Newly launched art programming consultancy MAMA MAGNET presents a participative online exhibition featuring the technicolor art of Reza Hasni. Visitors…
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Events: The One Club holds Next Creative Leaders, call for entries closes on August 10
The One Show is holding Next Creative Leaders, a competition exclusively for talented women and non-binary creatives who are stepping…
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Insight: 2020 UK adspend to drop to £21.4bn before rebounding to £25bn in 2021, AA/WARC Expenditure Report predictions
LONDON, UK – The latest Advertising Association/WARC Expenditure Report shows UK adspend is predicted to fall 15.6% year-on-year in 2020…
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People: Esports company Ampverse expands team with appointment of entrepreneur Tim Roemer
SINGAPORE – Esports entertainment company Ampverse today announced the appointment of Tim Roemer as Director of Operations. In his role,…
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Arts & Culture: Creatives in quarantine, Getty Images awards ten grants for visual artists affected by COVID-19
NEW YORK, USA – Getty Images, a world leader in visual communications celebrating its 25th year, today announced the recipients…
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Insight: mcgarrybowen India releases its latest report, ‘The New Darwinism’, on consumers adapting to new behavioral forces
MUMBAI, INDIA – mcgarrybowen India, the creative agency from the house of Dentsu Aegis Network (DAN), has launched its latest report,…
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Insight: Gushcloud report shares how COVID-19 changed influencer marketing in SEA
MANILA, PHILIPPINES — The global health crisis brought by COVID-19 has definitely impacted the economy, causing businesses to pivot their strategies…
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