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Holiday spending skyrockets in Southeast Asia, says InMobi report
SINGAPORE – Retail will be booming again in Southeast Asia this holiday season, according to new research from InMobi, a leading provider of marketing and monetization technologies that propel business growth.…
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Telenor Asia’ reveals 5 ways mobile is improving people’s digital lives in its latest study
SINGAPORE — Across the region, people are using their mobile devices to improve relationships, get ahead in their work, learn skills…
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GoDaddy’s new survey reveals that Filipino businesses plan on investing in building their own websites
MANILA, PHILIPPINES — GoDaddy Inc., the company that helps entrepreneurs thrive, released the second set of survey findings from its GoDaddy 2023…
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Truelogic on navigating the shift from Universal Analytics to Google Analytics 4
MANILA, PHILIPPINES — On July 01, Universal Analytics (UA) ceased recording website data, and Google Analytics 4 (GA4) became the…
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WARC Media explores retail media’s surge and challenges
LONDON, UK — The rise of Retail Media in the advertising landscape has been speedy. Its global advertising is poised to reach $128.2 billion…
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Influencers and creators must evolve to thrive, Carlo Ople emphasizes at Digimax: IMMAP Digicon 2023
MANILA, PHILIPPINES — Carlo Ople, Founder and CEO of the Unbox Group of Companies, delivered his talk, “Path Forward: How…
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Meltwater’s Weldon Fung on embracing the cookieless era at Digimax: IMMAP Digicon 2023
MANILA, PHILIPPINES — For years, marketers have been using cookies to gather data from website visitors in order to improve…
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Nas.io’s Jacq Lim shares the key to nurturing online communities
MANILA, PHILIPPINES — One of the key takeaways from DIGIMAX: IMMAP Digicon 2023 was that a good story, together with…
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Shoppertainment Live reveals significant PH live commerce insights in landmark address
MANILA, PHILIPPINES — Far from its humble beginnings in 2018, live commerce is poised for exponential growth in 2024 based…
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Filipinos stream the true ‘Paskong Pinoy’ spirit on Spotify
MANILA, PHILIPPINES – Music is core to Filipinos, playing a massive role in creating memories at any occasion. Spotify, the world’s…
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Digital Primer: Reframing the mindset on investing in SEO, according to Truelogic’s Ibarra Villaseran
MANILA PHILIPPINES — Digital marketing is a constantly evolving playground that brands, despite its complexity and unpredictable transformations, have no…
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What is the next creative renaissance like? IMMAP Digicon 2023 speakers respond
MANILA, PHILIPPINES — “There is no ‘renaissance’ if there’s no creativity, no technology, and if it doesn’t move people,” said…
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Vanessa Goh dissects how humans’ intimate connection to audio makes Spotify a crucial platform for advertising
MANILA, PHILIPPINES — Spotify has redefined the world of music, shaping both the industry as the world knows it today and the…
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