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Campaign Spotlight: The Macallan puts the spotlight on entrepreneur GP Reyes to urge whisky drinkers to “Make the Call”

MANILA, PHILIPPINES -The latest of Macallan Conversations highlights the story of entrepreneur GP Reyes who represent the “Make the Call” philosophy of the brand and designed a bigger life for himself.

Today, he owns some of the biggest bars in Manila, including Xylo Nightclub, The Island at the Palace, and Draft Gastropub, his idea of combining luxury and the nightlife led him to make the call for a brave decision.


In the video, Reyes tells how he landed at Sari Sari Group of Companies after a few years in the advertising industry, allowing him to grow creatively and gain more motivation and perseverance as he watched other people have the luxurious life that he didn’t.

Reyes joins other driven individuals across Asia to reflect the brand’s dedication to creating the finest single malt.

“Reyes is one of the best manifestations of the brand’s passion for greatness and excellence. Instead of settling into his comfort zone and enjoying the advantages he grew up in, he made the call to make a bold decision. It meant making sacrifices but his passion and daring paid off,” says Au Aguilar, Senior Brand Advocate of Macallan PH.


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