adobo magazine
-
Campaign Spotlight

Campaign Spotlight: Wyeth Nutrition Promises Healthier Tomorrows in New Campaign By Just Add Water with a Touching Film by Film Pabrika
“What will happen tomorrow?” When Wyeth Nutrition’s in-house communications team asked themselves what ALL their brands’ consumers care about, that…
Read More » -
Global News

Technology: POND’s Launches World’s First AI-Powered Skin Diagnostic Chatbot with ‘Skin Advisor Live’ (SAL), Integrating Clinical Data with Diagnosis Technology
SINGAPORE – Beauty brand POND’S has announced it is launching the world’s first AI-powered skin diagnostic chatbot which, using a…
Read More » -
Digital News

Intelligence: The Power of Influencer Marketing According to Meltwater’s “Beyond Skin Deep” Study Exploring Consumer Perspective on The New Beauty Endorsers
SOUTHEAST ASIA — Move over celebrities; shoppers are increasingly turning to influencers to access beauty trends, looks, content and experiences,…
Read More » -
Global News

Brand & Business: BBDO Greater China Celebrates 10 Years of BBDO Voices with an Insightful Study on China’s Singles
SHANGHAI – This month marks the 10th anniversary of BBDO Voices – Greater China’s knowledge centre for planners and creatives. BBDO…
Read More » -
Campaign Spotlight

Campaign Spotlight: La Casa de Papel Revealed Who Is Truly Responsible for Italy’s Iconic Middle Finger with Netflix in Publicis Italy’s Latest Campaign
La Casa de Papel tells the stories of modern-era Robin Hood specialized in taking over symbols of financial power. To…
Read More » -
Digital News

Brand & Business: Entertainment Provider Amino and Video Streaming Platform MOBITV Collaborate to Provide Advanced Video Services
Cambridge, UK, – Amino, the global media and entertainment technology solutions provider, has announced a collaboration with the leading app-based Pay TV video streaming…
Read More » -
Campaign Spotlight

Campaign Spotlight: A “Bro” Type of Father and Son Relationship in Sun Life Financial PH’s Latest Film by Indie.Go Starring Piolo & Iñigo Pascual
“Bro”, the latest addition to Sun Life Financial Philippines‘ “Kaakbay” campaign has finally dropped on July 27 starring the father and…
Read More » -
Events

The Epica Awards: New Releases For the 2019 Awards – A Bold Look, A Sleek New Website and New Categories
The Epica Awards has underlined its unique positioning in the awards landscape with a new advertising campaign from Hecho Studios…
Read More » -
Campaign Spotlight

Campaign Spotlight: Beer Brand Desperados Doubles the Size of A Small Spanish Apartment to Create One Epic House Party
SPAIN – Desperados reached new levels of wild experimentation once again by connecting partygoers in two different apartments to create…
Read More » -
Global News

People: Tay Guan Hin Announced as First Jury President for This Year’s Commward, Bangladesh’s Only Accolade for the Country’s Advertising Industry
Bangladesh Brand Forum (BBF), in association with Cannes Lions – International Festival of Creativity, launched the 9th edition of Commward,…
Read More » -
Campaign Spotlight

Campaign Spotlight: Design Army Redefines Luxury Real Estate Ads with New Film for SC Asset, Directed by Dean Alexander
SC ASSET is one of Thailand’s premier real estate developers with a trio of ultra-swanky new properties in Bangkok’s most…
Read More » -
Global News

People: Dynamic Duo Sieg Penaverde and Peter Hibberd to lead Bates CHI & Partners Jakarta, One of Indonesia’s Leading Communications Agencies
Bates CHI & Partners, one of Indonesia’s leading communications agencies, has announced the appointment of Sieg Penaverde to the position…
Read More » -
Campaign Spotlight

Campaign Spotlight: GPB Shanghai Shows us the True Taste of Friendship in New Super Bock Film for China
Portugal’s largest beer exporter Super Bock tapped Shanghai start-up GPB to develop a brand film as the beer continues its…
Read More »