Heineken
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adoboPicks
This week’s favorite spots offer unlikely stories of love, exploration and fandom culture
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. May it be raising…
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Campaign Spotlight
Heineken says ‘Cheers to the real hardcore fans,’ but they aren’t who you think
AMSTERDAM, NETHERLANDS — Brewing company Heineken has kicked off the UEFA knockout stages with its new campaign building on the…
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Campaign Spotlight
Achievement unlocked: The gamingXmarketing work that caught Rey Tiempo’s Game On eye
MANILA, PHILIPPINES — With Cannes Lions International Festival of Creativity’s historic move of debuting a category wholly meant for Gaming…
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adoboPicks
Stories of timeless beauty, the future, and silenced conversations stand out in this week’s ads
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Heineken and Le Pub Brazil introduce a PC that keeps your beer cold while you game
SÃO PAULO, BRAZIL — Brewing company Heineken launched TH3 G4M1NG FR1DG3, a custom-made PC integrated with a Heineken beer fridge thanks to…
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Campaign Spotlight
Heineken says it doesn’t matter if you misspell the brand, as long as you have a good time
AMSTERDAM, NETHERLANDS — Heineken® is turning 150. The perfect time to talk about a brand’s heritage and honor its history, no?…
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adoboPicks
Heineken says no to ghosting, sportswomen call out broadcasters, and the secret sauce from Netflix’s Hunger becomes a reality
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Park Hyung Sik stars in Heineken’s ‘The Ghosted Bar’ campaign by Le Pub APAC, a reminder to work responsibly
SINGAPORE – Heineken’s latest “Work Responsibly” campaign, created in collaboration with global Korean actor Park Hyung Sik, sheds light on the…
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adoboPicks
Check out Adfest’s creative giant, a portrait of Gen Z Filipino trailblazers, AI’s perfect fried chicken, and more in this week’s campaign faves
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Heineken and Le Pub Brazil launches first campaign dedicated to the gaming community
BRAZIL — Heineken® and Le Pub Brazil are challenging the stereotype that gaming is an antisocial pastime – launching “Not…
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Campaign Spotlight
Tiger Beer launches ‘The Brewery, uncaged’ as a celebration of its world-class brewing process
SINGAPORE – Tiger Beer, the number-one international premium beer from Asia, has launched ‘The Brewery, uncaged’ – a retro modernist campaign…
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adoboPicks
This week’s best ads: KFC’s answer to overthinking, Mastercard’s tribute to black-owned businesses, and Sassa Gurl butts heads with ‘kontrabidas’
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Heineken launches cross-genre, cross-culture campaign ‘Refresh Your Music’ with The Chainsmokers
MANILA, PHILIPPINES — Encouraging music lovers to explore different genres and immerse themselves in a refreshing new experience, Dutch multinational…
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