McDonalds
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Campaign Spotlight
McDonald’s wraps go runway reeady with Leo UK’s ‘All Flavour, No Mess’ platform
LONDON, UK – Leo UK and McDonald’s have created “All Flavour, No Mess” a product platform that relaunches McDonald’s Wraps across the UK.…
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Campaign Spotlight
McDo Ride-Thru opens its doors to humans and monsters alike during Halloween
MANILA, PHILIPPINES – Last Halloween, McDonald’s Ride-Thru proved it’s for everyone looking for a bite, from ordinary riders to out-of-this-world…
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adobo Talks POV
adoboTalks Podcast: The secret to Unbranded Menu’s award streak, according to Leo Burnett Manila, Publicis Groupe PH CCO Raoul Panes
MANILA, PHILIPPINES – When Leo Burnett Group Manila and Publicis Group Philippines Chief Creative Officer Raoul Panes and his team…
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Campaign Spotlight
McDonald’s introduces McCrispy Strips in a cultural storytelling campaign by IW Group
LOS ANGELES, USA – An ode to mom’s eternal wisdom is what McDonald’s is serving up in its latest campaign…
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Campaign Spotlight
A taste of harmony: McDonald’s Indonesia and Leo Indonesia celebrate Ramadan with a heartwarming tale of Satu Rasa
JAKARTA, INDONESIA — In a ode to togetherness this Ramadam McDonald’s Indonesia, in collaboration with Leo Indonesia, presents a touching…
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Campaign Spotlight
Drip meets Dip: Macca’s turns up the heat with Hot Honey x Culture Kings collab
McDonald’s Australia just unveiled its boldest flavour drop yet, and it’s not just your taste buds that are getting lit.…
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Campaign Spotlight
Maccas Australia sparks fan debate with McSmart Meal campaign via DDB Sydney
SYDNEY, AUSTRALIA — McDonald’s Australia is turning up the heat on fan passion with its latest McSmart Meal campaign, inviting…
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Campaign Spotlight
McDonald’s Malaysia and Leo Malaysia Capture the Heart of Lunar New Year with The Wish
KUALA LUMPUR, MALAYSIA – For three decades, McDonald’s Malaysia has marked the Lunar New Year with its beloved Prosperity Burger.…
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Philippine News
Brand & Business: Two of McDonalds’ women leaders weigh in on how to stand out in male-dominated industries
MANILA, PHILIPPINES – While the annual celebration of National Women’s Month has already ended, McDonald’s Philippines continues to celebrate its…
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Campaign Spotlight
Campaign Spotlight: McCafé in the Gulf ticks to the tock of new generation coffee drinkers
DUBAI, UAE — McDonald’s in the Gulf has launched McCafé’s new brand platform ‘For Every Beat of the Day’ to…
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Featured
McDonald’s Marketing AVP Oliver Rabatan on how brands must not ‘quarantine’ creativity
MANILA, PHILIPPINES — The COVID-19 pandemic ushered disruption within the industry—yet the most remarkable marketers are the ones leading their…
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Philippine News
Brand & Business: Over 200 McDonald’s party areas transform into teachers’ work-friendly McClassroom
MANILA, PHILIPPINES – In celebration of National Teachers’ Month and in time for the schools opening for SY 2020-2021, McDonald’s transformed…
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Press Release
Campaign Spotlight: McDonald’s Launches the “M Chicken” with DDB Group Hongkong in a Chicken-Only Store
Not a burger was in sight when a McDonald’s Quarry Bay store became “M Chicken” over the busy lunchtime period…
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