Nike
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Insight & Intelligence
Beyond CSR and ESG: The age of brand activism
This book spans the historical evolution of capitalism to contemporary marketing strategies, delivering a powerful message: brands should no longer…
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Events
Creative bravery: D&AD’s Donal Keenan shares why safe ideas are the biggest risk for brands
Our daily routines have shifted drastically over the last decade. From the moment we check our phones in the morning…
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Campaign Spotlight
Studio Private redefines the future of fashion media
LONDON, UK – Studio Private’s bold new vision is coming into focus with its latest project: the “Nike Future Runway FA25” campaign, featuring…
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Press Release
Nike scores the Clio Award for best ad in the Super Bowl with ‘So Win’
NEW YORK CITY, USA – On Super Bowl Sunday, it wasn’t just the Philadelphia Eagles who scored the biggest touchdown…
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Press Release
Nike-backed film Crois Pas Qu’on Dort premieres in French cinemas
PARIS, FRANCE — Crois Pas Qu’on Dort (Don’t Think We’re Sleeping) is a unique feature-length story of three young French…
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Arts & Culture
ICanServe’s ‘Gallery For Good’ merges art and fashion to champion breast cancer awareness
MANILA, PHILIPPINES — ICanServe Foundation is set to host a creative charity art exhibit aimed at funding essential treatments and…
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Awards News
Best Brands Awards 2024 celebrates excellence with Nivea, Nike, L’Oréal Paris, and Dyson
MUNICH, GERMANY — The Best Brands Awards, Germany’s only study-based brand award, has honored the year’s strongest brands. In addition to…
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Campaign Spotlight
WPP agencies pull out all the stops at the Super Bowl with these star-studded and memorable campaigns
LAS VEGAS, USA — Around 123.4 million people tuned in to watch the Kansas City Chiefs beat the San Francisco 49ers…
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Campaign Spotlight
Wieden+Kennedy Tokyo and Nike call on Gen Z to let go of the pressures of perfection
TOKYO, JAPAN — Gen Z in Japan are under a unique set of pressures. With today’s society offering them vast…
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adoboPicks
Tributes to women’s football, KFC Thailand’s viral fashion accessory, and more ads that stood out this week
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Nike and WKSH feature Chinese football star Wang Shuang to spotlight the power of today’s women footballers
SHANGHAI, CHINA — Nike, together with its long-term creative partner Wieden+Kennedy Shanghai, launched a series of football campaigns, including two…
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adoboPicks
This week’s best ads bring you space-ready chicken, a musical tour of Singapore, and queer joy in sports
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Soursop and Nike champion queer joy and inclusivity in sport
AMSTERDAM, NETHERLANDS — Amsterdam-based creative agency Soursop’s latest work for Nike has underscored that Pride is for life, not just for June, in a joyful social campaign that celebrates both the pivotal…
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