SEK
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Campaign Spotlight
UNICEF Finland and SEK turn sleep into a new form of giving with ambient album initiative
Creative brand studio SEK (part of Grey) and UNICEF Finland today launch Sleep Aid for UNICEF, an ambient album designed to…
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Campaign Spotlight
Fazer Leipurit turns breadmaking into slow TV across Helsinki Metro screens
In a world dominated by fast edits, short clips and endless scrolling, Finland’s beloved Shop-in-Shop bakery brand is inviting people…
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Campaign Spotlight
Sauna Transit: The world’s first runway sauna opened at the Helsinki Airport by Finavia and SEK
HELSINKI, FINLAND – Most airports have transit zones and lounges, some even have saunas, but only the Helsinki Airport has offered…
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Campaign Spotlight
Unicef Finland shifts the focus on New Year fireworks as a painful trigger for refugee children with SEK
HELSINKI, FINLAND — UNICEF Finland introduced its new campaign “Direworks” ahead of the New Year, aiming to shed light on the…
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adoboPicks
This week, visit the world’s first offline island, listen to these AI avatars, and get distracted by chocolates
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
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Campaign Spotlight
Welcome to the Offline Island: A phone-free island captivated media and travellers
HELSINKI, FINLAND — In this hectic modern world, vacationing on an island without phone access sounds heavenly to many. The regional…
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Campaign Spotlight
Abloy pays tribute to the Hollywood heist film genre, showcases coined term ‘keyvolution’
HELSINKI, FINLAND – Finland-based locking and access management brand ABLOY has launched a brand film campaign to highlight the digitalization…
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Campaign Spotlight
Diak returns hundreds of rejection letters to highlight discriminatory recruitment against Finland’s Romani community
HELSINKI, FINLAND — Finland may be one of the most equal countries in the world, ranking among the best in…
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Campaign Spotlight
Finnish chocolate brand Fazer harnesses its packaging to respect peace
HELSINKI, FINLAND — December 06 marked the 105th Independence Day of Finland. The date also marked the first Independence Day…
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Campaign Spotlight
Campaign Spotlight: SEK and ŠKODA’s #ThanksMom campaign praises the role of loved ones in hockey
HELSINKI, FINLAND — An athlete’s biggest fan is often their own loving mother. The creative brand house SEK and ŠKODA…
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Campaign Spotlight
Campaign Spotlight: Zalando breaks the patterns of fashion advertising as Pride pioneers star as the faces of new campaign
HELSINKI, FINLAND — Dresscode: Freedom shines the spotlight on Finland’s LGBTQ+ pioneers and activists. The pioneers serving as the faces of this campaign get to dress in…
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Campaign Spotlight
Campaign Spotlight: The knitted coffee of Christmas doers, Finnish coffee brand Juhla Mokka knits joy
HELSINKI, FINLAND – It may come as a surprise for many, that Finnish people consume more coffee per capita than any…
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