word on creativity
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Global News
Brand & Business: Pfizer and BioNTech to Co-Develop Potential COVID-19 Vaccine to Prevent Further Infection
Pfizer Inc. (NYSE: PFE, “Pfizer”) and BioNTech SE (Nasdaq: BNTX, “BioNTech”) today announced that the companies have agreed to a…
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Events
Events: The World Media Awards Reveals This Year’s Set of Finalists from a Record-Breaking Number of Total Entries
The World Media Group* has announced the shortlist for the 2020 World Media Awards (WMAs), which showcase the world’s best…
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Philippine News
Brand & Business: Coca-Cola Philippines Reallocates Ad Spend to Fund Supporting COVID-19 Relief and Response Efforts
MANILA, PHILIPPINES – Coca-Cola Philippines is joining the band of brands and companies taking an active stand to help alleviate…
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Digital News
Digital: Introducing ‘Maya’, SEA’s First Virtual Influencer with Puma by UM Studios and Ensemble Worldwide
KUALA LUMPUR, MALAYSIA – UM Studios x Ensemble Worldwide, the creative unit under IPG Mediabrands has created the first virtual…
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Digital News
Insight: Incentivised Advertising and Consumer Sentiment in the Age of Mobile-First Initiatives
Words by Tom Simpson, VP, Brand & Exchange, APAC at AdColony Mobile in-app advertising is one of the fastest growing forms…
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Press Release
Brand & Business: Globe Strengthens Efforts to Aid Healthcare Frontliners with 5M Donation and Globe Rewards Initiative
MANILA, PHILIPPINES – Solidifying its support to healthcare workers and institutions, Globe called for its loyal customers to join in…
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Press Release
Brand & Business: Zilingo Ensures Top Notch Service while still Observing Productivity and Safety Measures for their WFH Employees
MANILA, PHILIPPINES – Zilingo, a technology platform that powers the entire fashion supply chain and the leading e-commerce platform for…
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Campaign Spotlight
Campaign Spotlight: A Bleeding Balloon Stars in This Nobel Hygiene Spot for RIO Heavy Duty Pads by The Womb
MUMBAI, INDIA – India based The Womb, a premium advertising and communications agency created and conceptualized the latest campaign for RIO,…
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Philippine News
Travel: DOT Announces Guidelines on Hotels and Other Accommodations During the Enhanced Community Quarantine in Luzon
MANILA, PHILIPPINES – The Philippine Department of Tourism reveals that the Implementing Rules and Regulations (IRR) on Operations of Accommodation…
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Global News
Brand & Business: Microsoft Proudly Announces Over 1 Billion Monthly Active Windows 10 Devices Across 200 Countries
SINGAPORE – Microsoft today announced that over one billion people have chosen Windows 10 across 200 countries resulting in more than…
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Events
Events: International Advertising Festival White Square Announces a Change of Date for the Festival in Light of the COVID-19 Crisis
Minsk, Belarus – Having analyzed the forecasts of development of global Coronavirus outbreak, organizing committee of International advertising festival White…
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Campaign Spotlight
Campaign Spotlight: Henry Golding Stars in His First Video Commercial in Singapore Since Crazy Rich Asians Success
SINGAPORE – Singlife, one of Singapore’s leading fintech insurers, today released its first video commercial featuring its recently appointed brand…
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Campaign Spotlight
Campaign Spotlight: Prime Focus Technologies Partners with Prestige Ice Cream’s Rollick for New Brand Campaign
MUMBAI, INDIA – Prime Focus Technologies (PFT) announced that it has delivered two 30-second TV commercials, as well as creatives for…
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