WPP
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Events
WPP’s Eric Monnet reveals why the best work starts in the shadows
In the creative industry, a shadow army stands behind some of the most successful work — moving through award shows…
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Brand & Business
WPP tops WARC Creative 100 for the fourth straight year
GLOBAL – For a fourth consecutive year, WPP has been named the most creative company on WARC’s 2026 Creative 100…
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Brand & Business
WPP rewires its creative network under ‘Elevate 28’ strategy plan: Ogilvy, VML, AKQA unified under WPP Creative
WPP has unveiled “Elevate28,” a multi-year strategy designed to simplify its structure, restore growth, and position itself as what Chief…
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Events
ADFEST 2026 presents sessions from Connect The Dots, GUT, WPP London, Casual to expand understanding on what’s possible
PATTAYA, THAILAND – The next breakthrough in production. A new guide for creative excellence. The next-gen KPI. The human tool…
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Brand & Business
WPP unveils Agent Hub, scaling human creativity through agentic AI
LAS VEGAS, USA — WPP today announces the launch of Agent Hub on its AI platform for marketing, WPP Open.…
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Brand & Business
Elav Horwitz steps into newly created innovation role at WPP
GLOBAL – WPP today announced the appointment of Elav Horwitz as its first Chief Innovation Officer, a new role created…
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Brand & Business
WPP launches WPP Open Pro to empower brands with AI-driven marketing independence
LONDON, UK – WPP today launches WPP Open Pro, a groundbreaking new edition of its AI marketing platform, WPP Open, designed to…
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Featured
A match made in heaven: WPP’s Open House perfectly displays human-AI harmony and creativity
MANILA, PHILIPPINES – “We’re not just adopting AI; we’re redefining the agency model. Clients today demand agencies that are not…
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People
WPP appoints Baiju Shah as Global CEO of AKQA
LONDON, UK – WPP today announced the appointment of Baiju Shah as the new Global CEO of AKQA, WPP’s design and…
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Press Release
Ocean Outdoor unveils The Showcase: A groundbreaking leap in 3D digital Out of Home advertising
LONDON, UK – 3D DOOH pioneer Ocean Outdoor has launched its latest innovation, The Showcase – a cutting-edge, freestanding, immersive 3D…
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Brand & Business
WPP and Vercel expand partnership to accelerate AI-powered digital experience craft
LONDON, UK – WPP, a world leader in marketing services, and Vercel, the complete platform for the web, today announced an expansion…
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New Business
KFC Vietnam appoints WPP Media as Media Agency of Record
HO CHI MINH CITY, VIETNAM – WPP Media, WPP’s media investment group, has been appointed as the media agency of record…
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Awards News
WPP dominates with 168-Lion haul, named Creative Company of the Year at Cannes Lions 2025
CANNES, FRANCE – The Cannes Lions International Festival of Creativity named WPP as Creative Company of the Year for 2025.…
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