The Magazine
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Insight: Andreas Krasser, CEO of DDB Group Hong Kong on the Importance of Creativity
HONG KONG – Many decades ago, Bill Bernbach said, “It may well be that creativity is the last unfair advantage…
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Brand & Business: The IdeasXMachina Group of Hakuhodo is a masterclass in balancing method and madness
MANILA, PHILIPPINES – It’s the big question that many ad agencies strive to answer: human insights or data? For IdeasXMachina (IXM),…
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Art: Martha Atienza’s Equation of State — Using Island Technology and Video to Illuminate the Effects of Climate Change in Bantayan’s Communities
The topic of climate change as a pressing global issue has been dominating conversations across mediums in the last couple…
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People: Driving Disruption — Pauline Pangan’s Mission to Bring Businesses to the 21st Century through AF Digital
Founded in 2011, Pauline Pangan had big dreams for AFDigital. For one thing, she wants to be the harbinger of…
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True Grit: The Real Dirt on IdeasXMachina’s Founder and CEO Third Domingo
Third Domingo is scarfing down a bowl of cooked bamboo under a tree, in the middle of a farm, somewhere…
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Insight: Hootsuite’s Social Media Barometer on Leveraging Social Media for Business Goals
Back in 2009, you may remember adding all your friends on Facebook— then freshly replacing Friendster — with a simple…
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People: Creativity at Play—The Deliberate Measures Labor of Love Takes To Nurture Talent in a Healthy Environment
There are a multitude of creative agencies within Makati City alone, and among those quickly making a name for themselves…
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Arts & Culture: The Story of VINTA Gallery and its Affair with the Filipiniana
Caroline Mangosing ushers us into the quiet bungalow in a modest subdivision in Parañaque. From the outside, the atelier does…
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Design: Into the History of Philippine Graphic Design with Team Manila’s Co-founder Jowee Alviar
Words by Nadz Ruiz Homegrown graphic design studio and lifestyle and clothing brand Team Manila has become one of the…
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Digital: A Safe Space for Mistakes, FAB LAB Mindanao Strengthens Communities By Providing Innovative Solutions to Creators in the Philippines
Words by Bea Celdran Photos by Mae Lucille Bayron & FAB LAB Mindanao “It’s okay to make mistakes, as long…
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adobo Exclusive: Rich Tu on Sneakers, His Homecoming and First Gen Burdens
Rich Tu was in the Philippines for Adobo Design Week. As he sat in one of the many conference…
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People: Maco Custodio Makes His Comeback as a Designer with a Collaboration with Zapateria to Produce Upcycled Sneakers Called Lalapatos
Photos by Chaz Requina After a break of nearly two years from shoemaking, all-around designer Maco Custodio makes a comeback…
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Piyush Pandey: The Humble Adman
The Cannes Lions’ Lifetime Achievement Award, the Lion of St. Mark is given to the advertising industry’s brightest stars, a…
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