adobo LIVE! Pat Baron, Chief Creative Officer at McCann Australia, on being on the Overall Executive Jury at the Asia-Pacific Tambuli Awards 2018

The APAC Chairman of the Creative Leadership Council and Chief Creative Officer of McCann Australia discusses the entries at this year’s Asia-Pacific Tambuli Awards, where he served on the Overall Executive Jury. He also points out three campaigns that stood out for him, namely ‘Samsung Technical School,’ ‘Dead Whale,’ and ‘The Immunity Charm,’ and why he found them fascinating.

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