Asia continued its winning streak at the Cannes Lions International Festival of Creativity 2026, taking home four Lions across the Entertainment, Entertainment Lions for Gaming, and Entertainment Lions for Sport categories.
The latest wins highlight the region’s growing ability to create entertainment-led ideas that connect with audiences across culture, gaming, and sport — demonstrating how storytelling continues to shape meaningful brand experiences beyond traditional advertising.
Japan opened the tally in the Entertainment Lions with a Bronze Lion and another Bronze Lion for Entertainment Lions for Gaming.
Meanwhile, Asia’s strongest performance came in the Entertainment Lions for Sport category, where the region secured one Silver and one Bronze Lion.
Discover the rest of Asia’s winners in the Entertainment Lions below.
2026 Entertainment Lions Winners (Asia)
Bronze Lion
- “Goodbye RX-7: Saying Farewell to a Dear Friend” – Mazda by LUCK Tokyo
2026 Entertainment Lions for Gaming Winners (Asia)
Bronze Lion
- “Silent Cleaning” – Kao Corporation by WHATEVER Tokyo
2026 Entertainment Lions for Sport Winners (Asia)
Silver Lion
- “The Switch Hit by Mikkeller” – Mikkeller & Ugly Half Beer by Ogilvy,Taipei
Bronze Lion
- “Curfew Hostels” – Tiger Beer by LePub Singapore
The Cannes Lions International Festival of Creativity takes place from June 22 to 26 in Cannes, France.
Check out adobo Magazine for the latest Cannes Lions 2026 winners, highlights, and breaking festival coverage direct from Cannes.
