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Philippine News
Appealing to the Millennial Shopper, according to Kantar Worldpanel
MANILA – Kantar Worldpanel data reveals that millennials, or those born between 1980 and 2000, contributed Php181 billion to FMCG…
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Philippine News
Year in Review: 10 Most Viewed adobo magazine Videos
Among over a hundred videos that adobo has produced this year, exciting office tours, insightful talks and exclusive interviews emerged…
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Global News
Year in Review: 10 Most Read Articles on adobomagazine.com
As the year comes to a close, adobo rounds up the most read articles on adobomagazine.com this 2016. Our readers,…
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Global News
Year in Review: 10 Most Useful Apps
A quick scan of Apple App Store and Google Play Store’s top charts shows that mobile users are downloading more…
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Global News
Year in Review: 10 Most Viral Videos 2016 in Asia
Youtube has long been a resource for videos that amuse, entertain, and outright surprise us. Covering the first half of…
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Global News
One Shower encourages people to come up with creative ideas
NEW YORK – To remind the creative community the deadline for entries is fast approaching, the One Show is launching…
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Campaign Spotlight
Spotify’s programmatic campaigns roll out in APAC
SYDNEY – Spotify, the world’s largest music streaming service, and Rubicon Project, operator of one of the largest advertising marketplaces…
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Campaign Spotlight
INNOCEAN and Flatpack discover pulse-stopping beauty in dynamic new Hyundai campaign
BUDAPEST – Hyundai has teamed up with INNOCEAN, Keystone, and Flatpack Films to create a slick and dynamic new ad…
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Campaign Spotlight
Above + Beyond focuses on the ‘wonderful imperfections’ of Christmas
LONDON – Creative agency Above+Beyond has chosen to celebrate the realities of Christmas with an initiative which focuses on the…
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Videos
Year in Review: 10 Most Creative Campaigns
As the last award shows concluded, we round up the top ten best creative campaigns based on the grand prix…
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Philippine News
Year in Review: Getty Images 2016
Commentary by: Stuart Hannigan VP of Editorial, Getty Images Asia Water Polo – Olympics: Day 12 Photo by Adam Pretty…
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Philippine News
Year in Review: 10 Best Designs of 2016
The country’s ten leading artists/designers handpick their best work of the year. ARNOLD ARRE Mountain Spirits Digital Paint 8.25” x…
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Philippine News
Year in Review: 10 Most Influential Marketers 2016
adobo’s list of marketing mavens who steer the course of the country’s biggest brands and adapt best to disruptive technology.…
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