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Insight & Intelligence
The transformative potential of influencer marketing, according to Dentsu India’s latest reports
DELHI, INDIA — Dentsu India has released its latest dentsu Insights report titled “Impact Of Influencer Marketing In India.” The report has been created in collaboration with Recogn — dentsu India’s research division, Boomlet Group — an Influencer Marketing & Crisis…
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Awards News
FP7 McCann bags the most Lions among MENA agencies at Cannes 2023
DUBAI, UAE — FP7 McCann Dubai brought home nine Lions from the recently concluded Cannes Lions 2023. This was the…
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Technology
Canon makes content creation and vlogging easier with new PowerShot V10, releases mirrorless EOS R100
MANILA, PHILIPPINES — Canon has released the PowerShot V10, a new video-centric concept camera designed for smartphone natives. With its…
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Awards News
Leo Burnett and McDonald’s make an impressive Cannes 2023 run with two Lions
CANNES, FRANCE — Leo Burnett Manila’s multi-awarded and globally-lauded “Unbranded Menu” for McDonald’s once again takes the spotlight as it…
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Arts & Culture
Van Gogh: The Immersive Experience is now open in Southeast Asia at Resorts World Sentosa
SINGAPORE — The expansive and award-winning 360-degree digital immersive art experience “Van Gogh: The Immersive Experience” is opening in Singapore…
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Awards News
The One Club unveils this year’s Portfolio Night All-Stars from 13 countries
NEW YORK, USA — The One Club for Creativity announced the latest group of Portfolio Night All-Stars, the top young…
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Press Release
Hakuhodo’s Sei-katsu-sha Forum 2023 reveals key characeristics of emerging middle class
TOKYO, JAPAN — Hakuhodo Institute of Life and Living ASEAN (HILL ASEAN) held ASEAN SEIKATSU-SHA FORUM 2023, announcing findings from…
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Insight & Intelligence
Premium OTT advertising more effective than mass streaming, study says
SINGAPORE — The Asia Video Industry Association (AVIA) has released the second phase of its research into differences between advertising…
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Brand & Business
ACE Hardware Philippines retains title as Retail Asia’s Hardware Retailer of the Year for 2nd consecutive year
MANILA, PHILIPPINES — In recognition of its commitment to fulfilling its mission of being helpful, ACE Hardware was awarded Hardware…
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Press Release
Print ads for energy company Fortum showcase people’s desperate cooling hacks amidst heat wave in Europe
HELSINKI, FINLAND — Where there’s heat there’s a way. As heat waves crash in Europe, people are doing whatever it…
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Digital News
Yahoo advertising enables access to premium publisher inventory with Yahoo Backstage
SINGAPORE — Yahoo Advertising announced the launch of Yahoo Backstage, a new offering that will provide Yahoo DSP advertisers with…
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People
Stephanie Barnett appointed as Okta Vice President of Pre-sales for Asia Pacific and Japan
SINGAPORE — Okta, the leading independent identity provider, today announced that it had appointed tech industry executive Stephanie Barnett as its Vice President of Pre-sales for the Asia-Pacific & Japan (APJ) region. Barnett will lead Okta’s team of solution…
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Brand & Business
DoubleVerify unveils AI-powered algorithm optimizer customized for advertisers’ KPIs with Scibids
SINGAPORE — DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the launch of DV Algorithmic…
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