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Campaign Spotlight
Nike and Wieden+Kennedy call for Equality in black and white ad
In the United States and Canada, February is Black History Month. An entire month that honors important people and events…
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Philippine News
Extraordinary Valentine’s date and gift ideas for extraordinary couples
MANILA – We all have an idea of a perfect Valentine’s date but that doesn’t always mean a fancy candlelight…
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Philippine News
Mamang Sorbetero: Sebastian’s Ice Cream has the right flavors for your broken hearts this Valentine’s Day
MANILA – There are those of us who enjoy a good meal, and there are those of us who can’t…
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Philippine News
What to watch for at Art Fair Philippines 2017
Art Fair Philippines—the nations’ most important visual arts event—happens once again from February 16 to 19, 10am to 9pm. Founded…
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Campaign Spotlight
Love wins as Minola celebrates all kinds of love this Valentine’s
MANILA – The Minola brand of premium coconut cooking oil has just launched new television advertising less than a week…
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Philippine News
Jollibee’s ‘Vow’ ad, too close to McDonald’s ‘Ang Huling El Bimbo’?
MANILA – After the overnight success of the #KwentongJollibee Valentine series, some netizens unearthed a 2009 McDonald’s ad entitled ‘First…
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Philippine News
Jollibee causes national heartbreak in latest #KwentongJollibee Valentine series
MANILA – Today, the sound of hearts breaking can be heard from all corners of the Philippines, on social media,…
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Philippine News
BBDO Guerrero’s art duo to represent PH at the Young Lotus Competition in AdFest, Thailand
MANILA – Two art-based creatives from BBDO Guerrero will be representing the Philippines in the AdFest 2017 Young Lotus Competition…
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Campaign Spotlight
Super Bowl LI provides interesting mix of winning ads
The annual advertising extravaganza that is the Super Bowl once again yielded its share of winners and losers this 2017.…
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Philippine News
Wake up call for designers: adobo Design Awards Asia 2017 open for entries
MANILA – The adobo Design Awards Asia (aDAA) once again gathers the best designers in the region to compete and…
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The Magazine
Tyranny of the Trending
When popularity is the metric, propaganda rises to the top Words Rome Jorge “Trending topics”—that’s how social media sites such…
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The Magazine
MyPhone Multimedia
Kevin Michael Tan explains how and why MyPhone is transforming into a multimedia business Words Rome Jorge On November 7,…
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The Magazine
Mobile Trends 2017
Zenith’s 2017 study Mobile Advertising Forecasts plots the rise to preeminence of mobile devices and implores a mobile first strategy…
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