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Featured

Omnicom Media Group Asia-Pacific CEO Tony Harradine on steering Asia at the cusp of change
MANILA, PHILIPPINES – Omnicom Media Group (OMG) Asia-Pacific CEO Tony Harradine is always on the move. Being in charge of…
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Awards News

Leading the industry with impact: adobo clinches 2 gold awards in 2025 Stevie Awards
SEOUL, SOUTH KOREA — adobo Magazine, the word on creativity, proudly clinched two Gold Awards at the prestigious 2025 Asia-Pacific Stevie…
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Brand & Business

‘A step, not a mountain’: Globe Business’ KD Dizon and Jonathan Cristobal on helping SMEs kickstart their digital transformation through courage and malasakit
MANILA, PHILIPPINES – Digital transformation – it’s the buzzword du jour for organizations big and small around the region, as companies are…
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Brand & Business

‘Courage and malasakit’: How Globe Business never forgets the ‘human element’ in helping companies digitally transform
MANILA, PHILIPPINES – What does it take to digitally transform a business? If you ask Globe Business, it takes courage and…
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adobo Exclusive

adoboTalks Podcast: Cong. Toff De Venecia on how the policy improvements can catapult Pinoy creatives to the global stage
MANILA, PHILIPPINES — The plight of creative workers is close to Congressman Toff De Venecia – he is a creative…
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Remarkable Marketers

‘Be with the bank that you truly trust’ — Cathy Santamaria on evolving the 171-year-old brand of BPI
MANILA, PHILIPPINES — As technology, societal shifts, and even a worldwide pandemic continue to change the behavior and attitude of…
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Remarkable Marketers

CMO Pepe Torres reveals how Maya transformed from #2 e-wallet to the top digital bank
MANILA, PHILIPPINES — Before Pepe Torres joined Maya, the brand was still known as PayMaya — the app that was,…
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adobo Exclusive

adobo Exclusive: Behind the scenes of Visa’s brand transformation putting financial inclusivity first
MANILA, PHILIPPINES — With over 60 years under its belt and as one of the world’s biggest financial services corporations,…
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Featured

Jollibee Group CMO Dondi Gomez on building winning brands during and beyond the pandemic
MANILA, PHILIPPINES — When its strong business performance, market share gains, and marketing initiatives in the Philippines and around the world…
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Featured

Rakuten Viber’s Chris Aguilar on how tech brands can deliver real value
MANILA, PHILIPPINES — For Chris Aguilar, Rakuten Viber’s Marketing Director in APAC, brands need to be able to provide value.…
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Featured

Gigi Garcia looks back on a stellar career with Ace Saatchi & Saatchi
MANILA, PHILIPPINES — Gigi Garcia-Iglesias is undoubtedly one of the brightest pillars of the country’s advertising industry, having clocked in…
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Featured

Heineken Vietnam’s Anna Bizon on making drinking in moderation cool, having the courage to explore, and supporting communities
MANILA, PHILIPPINES — With over 20 years of experience in building and executing winning brand strategies for beverage brands, Heineken…
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People

People: Marketing by magic and logic—How Dennis Perez champions Unilever though creative clarity
MANILA, PHILIPPINES– It’s difficult to imagine the landscape of Philippine marketing and advertising without the presence of Unilever Philippines–home to…
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