Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Cultural Center of the Philippines advances Zero Theater to combat climate change
MANILA, PHILIPPINES — Increasing its efforts to advocate the fight against climate change and raise awareness on environmental issues, the…
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FedEx marks 40th Anniversary with Gawad Kalinga beach clean-up in Zambales
MANILA, PHILIPPINES — FedEx Express (FedEx), a subsidiary of FedEx Corp. and one of the world’s largest express transportation companies,…
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COMCO MEA earns spot on Caterer Middle East’s prestigious F&B PR Power List
MIDDLE EAST and AFRICA — COMCO Middle East & Africa (COMCO MEA), the Dubai-headquartered communications agency of COMCO Mundo League…
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Dairy Queen’s Ultimate Ube collection debuts with 7 new treats
MANILA, PHILIPPINES — Among the many food items in Filipino cuisine that have come to represent Philippine culture, few can…
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TikTok unveils Change Makers Program to support purpose-driven creators worldwide
MANILA, PHILIPPINES — Building on its ongoing commitment to foster a global community passionate about using #TikTokforGood, TikTok has introduced…
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Coca-Cola celebrates K-pop fandom with new Coca-Cola Creations limited-edition flavor and experiences
MANILA, PHILIPPINES — Coca-Cola has dropped the newest addition to the Coca-Cola Creations lineup: Coca-Cola K-Wave Zero Sugar. Offering a…
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Nestlé boosts F&B growth on TikTok Shop through ACE strategy implementation
MANILA, PHILIPPINES — TikTok Shop has become a pivotal player in digital commerce, reshaping consumer interactions with ‘Shoppertainment’, a unique…
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Globe adds deafness sensitivity training in efforts to be more inclusive
MANILA, PHILIPPINES — When Cristina Guanzon joined Globe just this March, she found no trouble collaborating and blending in. Even…
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SM Cares and Global Peace Foundation kickstart the 2024 edition of The Global Youth Summit in Iloilo City
MANILA, PHILIPPINES — The Global Youth Summit, held annually by SM Cares and Global Peace Foundation (GPF) to inspire the…
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Fujitsu unveils first digital innovation hub in Southeast Asia in the Philippines
MANILA, PHILIPPINES — Organizations in the Philippines will now have access to technology experts and an innovative new digital center to…
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New Bold University concludes ‘Visionary NXT Masterclass,’ equipping future brands to be socially impactful
MANILA, PHILIPPINES — New Bold University (NBU) has successfully wrapped up its “Visionary NXT: Branding Masterclass for the Next Big…
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Sony, Fujifilm, Canon, and more to showcase at Henry’s Camera Photo Fiesta 2024
MANILA, PHILIPPINES — Leading photography retailer Henry’s Cameras is proud to announce its much-awaited Photo Fiesta, scheduled to take place on…
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Google I/O 2024 unveils major advancements in generative AI with Gemini
SAN FRANCISCO, CALIFORNIA — This year’s Google I/O, the company’s annual developer conference, officially kicked off with the announcement of…
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