Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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From fields to Filipino homes: How a century of nourishing goodness nurtured generations
MANILA, PHILIPPINES – For generations, food has brought Filipinos together — from the hearty caldereta shared during reunions to the…
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billups launches AI-powered agentic system for OOH advertising
LONDON, UK – billups, the world’s largest independent Out-of-Home (OOH) technology and managed services company, today announced significant enhancements to its technology…
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Heineken extends global partnership with FORMULA 1
WORLDWIDE – Heineken has renewed its partnership with F1 on a multi-year deal – reinforcing its commitment to supporting the…
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Amazon brings its e-commerce platform to Roblox
NEW YORK, USA – Amazon launches sales of real-world products on Roblox for the first time with a new shoppable gaming experience created by game…
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AI takes center stage in strengthening national anti-fraud efforts
MANILA, PHILIPPINES – Digital technology connects us to others and keeps us informed and entertained—but it also enables scammers to…
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Goldilocks brings joy to more celebrations with the opening of its 1,000th store
MANILA, PHILIPPINES – Goldilocks, the country’s beloved bakeshop, is stronger than ever as it celebrates a major milestone — the…
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TM strengthens connectivity & community with ‘Iba ’Pag TeaM’ campaign
MANILA, PHILIPPINES – TM officially launches its “Iba ’Pag TeaM” campaign, a refreshed brand movement that celebrates everyday wins and…
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Connected Media wins tonies media account for Australia, New Zealand
SYDNEY, AUSTRALIA – Award winning independent agency Connected Media Group has been appointed by the world’s largest interactive audio platform for…
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OMD ranks No. 1 in Asia Pacific in latest RECMA Diagnostics Report
SINGAPORE – In the latest edition of the Network Diagnostics report from RECMA (Research Company Evaluating the Media Agency Industry), Omnicom…
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SM Supermalls to open first ever Sensory Lab at SM Mall of Asia
PASAY CITY, PHILIPPINES – In line with its mission to create a mall for all, SM Supermalls, through its corporate social…
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CREAM Paris expands into Asia-Pacific with launch of CREAM Asia
SINGAPORE – Creative and production studio CREAM announces the opening of CREAM Asia, a new hub based in Singapore, designed…
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Reckitt appoints WPP Media to drive Pan-European growth
EUROPE – WPP today announces that WPP Media has been appointed by Reckitt to manage its media planning and buying…
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Avoid online shopping scams this Christmas with Viber’s Safety Checklist
MANILA, PHILIPPINES – The holidays are here, which means it’s the season of parties, Simbang Gabi, and of course, shopping…
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