Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Bread Agency wins MoleMap social media remit for ANZ markets
MoleMap, the leading provider of digital skin checks and mole-mapping services across Australia and New Zealand, has appointed Bread Agency…
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Havas Thailand wins Budweiser 0.0 FIFA World Cup 2026 campaign mandate in Thailand
Havas Thailand has been appointed by AB InBev as the lead marketing and media partner for Budweiser 0.0. FIFA World…
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WPP secures expanded global creative and production remit for Henkel Consumer Brands
WPP today announced it has been awarded the consolidated global creative and production business for Henkel Consumer Brands, encompassing iconic…
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Omnicom Oceania commits to large scale MiniMBA rollout to elevate marketing effectiveness
Omnicom Oceania has announced an industry first, multi-year partnership with the MiniMBA in Marketing, committing to roll out the globally…
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R\GA marks five decades of innovation with new book release
R/GA, the independent global creative innovation company, today announced the release of R/GA By Design: Revolutionizing Film, the Internet, Social and…
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How Mad Monkey built a 50K community without chasing trends
While most travel brands are still trying to reverse-engineer the algorithm, we quietly did something different. Mad Monkey stopped chasing…
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Weaving heritage with innovation: How Get Spotted grew through purpose and digital transformation
At its core, Get Spotted remains deeply Filipino. Get Spotted works with the weaving community in Kabankalan, Negros Occidental, where…
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How women are shaping the future of BPI AIA
Great leadership begins with understanding the people an organization serves. At BPI AIA, women are increasingly at the heart of…
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San Marino earns top Influential Brand Honors in Philippine Canned Tuna category
San Marino Corned Tuna has been named the Top Brand in the Canned Tuna Category in the Philippines at the…
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Manifest secures $2M to reinvent agency operations in the AI era
As artificial intelligence changes how work is created, the traditional agency model is facing increasing pressure. For decades, agencies have…
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Toyota strengthens EV recycling ecosystem with local dismantler training
Automotive leader, Toyota, reinforces its commitment to environmental sustainability through the strengthened capability of En Tsumugi ELV Dismantler Corporation, the…
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Moodi fuses creativity, culture, and tech to shape 3D design success
For industrial designer Joshua “Josh” Li, creativity has always been at the center of what he does. This eventually led…
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Havas Media India creates immersive print experience for Instamart
Havas Media India, the media agency on record for Instamart, recently launched a first-of-its-kind print advertising campaign for Instamart and…
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