Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: BBQ to die for? Rothco and chef Donal Skehan on skin cancer, ‘Don’t Cook Yourself’
DUBLIN, IRELAND – Rothco, part of Accenture Interactive, launches a new campaign for skin cancer prevention for The Marie Keating…
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Campaign Spotlight: Sid Lee helps Klepierre welcome back customers with colorful OOH campaign “We are Open”
PARIS, FRANCE – As we start to come out of lockdown and search for a new normal, Klepierre, a major…
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Campaign Spotlight: Dentsu Impact and Maruti Suzuki launch the ‘Move Up’ campaign introducing the 2020 Dzire
MUMBAI, INDIA – Moving up in life is a dream that is cherished by all. People are constantly looking for…
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Campaign Spotlight: This Lipstick Day, Oriflame inspired to #WearYourBold with AR filter created by VMLY&R
MUMBAI, INDIA – This Lipstick Day, Oriflame India, a leading direct-selling Swedish beauty brand, yet again inspired Indian women to…
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Campaign Spotlight: McDonald’s India celebrates ‘National Drive-Thru Day’ with trending Twitter campaign
MUMBAI, INDIA — In a first-of-its kind Twitter campaign to celebrate National Drive Thru Day, McDonald’s India West and South…
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Campaign Spotlight: Tipco fruit juice offers a “new insurance” with Brilliant & Million, digital agency of Publicis Groupe Thailand
BANGKOK, THAILAND – Due to the outbreak of Covid-19, people started to pay attention to health insurance as they need…
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Campaign Spotlight: Perromart’s latest campaign shows the quirky side of pets
E-commerce pet retailer, Perromart, strongly believes in enabling the bond between pets and pet parents. Every parent knows that our cats…
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Campaign Spotlight: Tiny Tinie performs Whoppa on a Whopper, world-first private AR concert on a burger
LONDON, UK – Burger King has teamed up with one of the most legendary UK rap artists, Tinie, to offer a…
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Campaign Spotlight: BBH unboxes more for Tesco Mobile, helping feed family for less
LONDON, UK – As consumers’ spending habits change in light of an impending economic downturn, Tesco Mobile has launched a…
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Campaign Spotlight: Dentsu One’s new campaign for Honda City packs in ‘Absolute Supremacy’
MUMBAI, INDIA – Honda Cars India (HCIL) has launched a 360-degree marketing campaign, ‘Rush of Supremacy’, for the All-New 5th…
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Campaign Spotlight: BETC Paris festive campaign celebrates Schweppes 150th anniversary
PARIS, FRANCE — In 1870, a drink was born that became the iconic Schweppes Indian Tonic. Often imitated, copied or…
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Campaign Spotlight: KFC France’s new offering includes an empty bucket, one fry and two glasses of water
PARIS, FRANCE — KFC France is bringing back one of its most exceptional offers, the Tuesday Deal, a bucket of…
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Campaign Spotlight: PLDT Home and Ace Saatchi & Saatchi invites us all to rediscover home
MANILA, PHILIPPINES — When the Philippines went into lockdown to prevent the spread of COVID-19, we retreated into our homes…
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