Campaign Spotlight
Dive into the most compelling creative campaigns across Asia and beyond. Uncover the ideas, insights, and execution that transform creativity into cultural moments and business impact.
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Campaign Spotlight: McDonald’s India celebrates ‘National Drive-Thru Day’ with trending Twitter campaign
MUMBAI, INDIA — In a first-of-its kind Twitter campaign to celebrate National Drive Thru Day, McDonald’s India West and South…
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Campaign Spotlight: Tipco fruit juice offers a “new insurance” with Brilliant & Million, digital agency of Publicis Groupe Thailand
BANGKOK, THAILAND – Due to the outbreak of Covid-19, people started to pay attention to health insurance as they need…
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Campaign Spotlight: Perromart’s latest campaign shows the quirky side of pets
E-commerce pet retailer, Perromart, strongly believes in enabling the bond between pets and pet parents. Every parent knows that our cats…
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Campaign Spotlight: Tiny Tinie performs Whoppa on a Whopper, world-first private AR concert on a burger
LONDON, UK – Burger King has teamed up with one of the most legendary UK rap artists, Tinie, to offer a…
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Campaign Spotlight: BBH unboxes more for Tesco Mobile, helping feed family for less
LONDON, UK – As consumers’ spending habits change in light of an impending economic downturn, Tesco Mobile has launched a…
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Campaign Spotlight: Dentsu One’s new campaign for Honda City packs in ‘Absolute Supremacy’
MUMBAI, INDIA – Honda Cars India (HCIL) has launched a 360-degree marketing campaign, ‘Rush of Supremacy’, for the All-New 5th…
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Campaign Spotlight: BETC Paris festive campaign celebrates Schweppes 150th anniversary
PARIS, FRANCE — In 1870, a drink was born that became the iconic Schweppes Indian Tonic. Often imitated, copied or…
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Campaign Spotlight: KFC France’s new offering includes an empty bucket, one fry and two glasses of water
PARIS, FRANCE — KFC France is bringing back one of its most exceptional offers, the Tuesday Deal, a bucket of…
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Campaign Spotlight: PLDT Home and Ace Saatchi & Saatchi invites us all to rediscover home
MANILA, PHILIPPINES — When the Philippines went into lockdown to prevent the spread of COVID-19, we retreated into our homes…
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Campaign Spotlight: Pitti Immagine and The Big Now/mcgarrybowen present new digital platform Pitti Connect
MILAN, ITALY — July 16th marked the launch of Pitti Connect, the new digital format developed by Pitti Immagine that…
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Campaign Spotlight: Juice Kuala Lumpur introduces the Syok Wave Amigos
KUALA LUMPUR, MALAYSIA — Mister Potato, the number one chip brand in Malaysia, has introduced a new range of chips…
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Campaign Spotlight: Indie Go Media’s ‘Safe Malling at SM Supermalls’ campaign gets 11 million views
MANILA, PHILIPPINES — Indie.Go Media, one of the top creative content agencies in the Philippines, releases a behind-the-scenes look at…
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Campaign Spotlight: Teaser campaign drives excitement for Samsung Galaxy Unpacked event
SINGAPORE — Today, a new advertising campaign, created by a partnership between creative agency Eleven and socially-led agency We Are…
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