Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: BBDO Guerrero, NUJP and CMFR Launch Campaign Against Spread of Misinformation
MANILA, PHILIPPINES — BBDO Guerrero has launched a campaign on Facebook in partnership with the National Union of Journalists of…
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Campaign Spotlight: PRETTYBIRD Filmmaker Jess Kohl Directs Inspirational Nike Football Film ‘Think Outside The Blocks’ Featuring Bobby Kasanga
LONDON, ENGLAND – Jess Kohl is the rising star directing talent behind a motivational film shot for the first episode of…
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Campaign Spotlight: Wagamama Teams Up with MullenLowe and Passion Animation Studios to Bring Us a Mouth-Watering Anime-Inspired Ad
MullenLowe, together with Passion Animation Studios, created a beautifully illustrated ad campaign, enticing anime lovers to visit pan-Asian restaurant chain,…
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Campaign Spotlight: Real Madrid Players and Fans Share their Pre-Match Rituals in New #RealFootball Project by Cut Media
MADRID, SPAIN – Rituals are an important part of the beautiful game, for the players and the fans. Rituals can…
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Campaign Spotlight: Air New Zealand Takes Native Birds Under its Wing, in their Latest Safety Video by PitchBlack Partners
NEW ZEALAND – Air New Zealand launched its latest safety video, A Journey to Safety, made by creative agency, Pitchblack…
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Campaign Spotlight: Celebrating Loyalty in This Liverpool Story on 10 Years with Standard Chartered and LFC by TBWA\ Sinagpore
LIVERPOOL, ENGLAND – TBWA\Singapore has created a global brand campaign for Standard Chartered as the Bank celebrates its ten-year lead…
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Campaign Spotlight: Bio-Oil “Pregathon” Enters the India Book of Records for #BigLittleSteps Initiative by VMLY&R India
MUMBAI, INDIA – In line with Bio-Oil’s quest to make every motherhood journey a smooth and comfortable one, the brand launched…
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Campaign Spotlight: CIMB Bank Partners with Ideas Agency GIGIL for True-to-Life Film, “One Shot at Love”
MANILA, PHILIPPINES – An all-digital bank demands a big digital splash. CIMB Bank, The Asian Banker’s 2019 Best Digital Bank…
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Campaign Spotlight: Quaker Philippines Launches first Digital Heart Health Initative with BBDO Guerrero, “Smart Health Challenge”
MANILA, PHILIPPINES – Heart disease is the #1 cause of mortality in the Philippines. It is linked to high cholesterol.…
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Campaign Spotlight: Jif and GIPHY Settle the Debate Once and for All with Publicis Groupe, and Limited-Edition Collectible ‘GIF’ Peanut Butter Jars
ORRVILLE, OHIO – “If you’ve ever called a GIF a Jif®, we forgive you.” That’s the word from Jif peanut…
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Campaign Spotlight: This NHS and M&C Saatchi Campaign Wants You to Netflix and Go See a Pharmacist
UNITED KINGDOM – There are two kinds of people: those who go to the doctor the moment they feel sick,…
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Campaign Spotlight: If your Pet Had a Playlist, What Would It Look Like? Let Spotify Tell You
MANILA, PHILIPPINES – Have you ever tried listening to music with your pet? How about dancing with them? If you…
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Campaign Spotlight: Inspiring Next Generation Home Cooks, McCormick’s New Ad “It’s Gonna Be Great,” from Grey New York
NEW YORK – McCormick & Company, the global leader in flavor, this week launches a new national ad campaign. “It’s…
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