Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Campaign Spotlight: HardieFlex Throws Cold Water on Copycats with Iconic Line from Cherie Gil in New Campaign by GIGIL
With the construction market besieged with different brands of Fiber Cement Boards, industry leader HardieFlex has launched a new campaign…
Read More » -
Campaign Spotlight: A Story of “Breaking Barriers”, FCB KL and RHB Bank Launch Campaign of Keeping an Open Heart Leading up to Hari Raya
KUALA LUMPUR – Created by FCB Kuala Lumpur, the latest edition to RHB Group’s Challenger Series is inspired by the true…
Read More » -
Campaign Spotlight: BBDO Shanghai Launches 2019 Brand Campaign for Tmall with “Define Your Ideal Life”
SHANGHAI – BBDO Shanghai used data gathered by Tmall to help the agency develop Tmall’s 2019 brand campaign, titled Define Your…
Read More » -
Campaign Spotlight: Go Through Any Situation, No Matter How Awkward, with the Perfect Poker Face with RAPP UK’s New Digital Campaign for PokerStars
Appealing to existing and new gamers alike, the humorous social and digital first campaign features a series of tricky scenarios…
Read More » -
Campaign Spotlight: Cheil Turns Game into a Life-Saving CPR Lesson with Samsung’s BACK2LIFE Campaign on Blood River
BEIJING, CHINA – For Samsung’s 2019 Corporate Social Responsibility Project, Cheil launched a creative campaign to help young Chinese people…
Read More » -
Campaign Spotlight: PHINMA Education Inspire Filipino Youth to Fulfill Their Dreams with Quest’s “Sasamahan Kita”
MANILA, PHILIPPINES — PHINMA Education, a network of schools fast emerging as a leader in providing accessible quality education, has partnered with…
Read More » -
Campaign Spotlight: Mastercard & McCann Singapore Get Lyrical About Contactless Payments on Buses and Trains
SINGAPORE – McCann Singapore has launched a campaign to celebrate Mastercard® being the first issuer in the city state to enable…
Read More » -
Campaign Spotlight: Waiting in Line is Ancient History with Rosapark’s Ingenious Campaign for “Monoprix et Moi”, the Mobile Payment App for Monoprix
With daily life growing ever more hectic by the day, urbanites are constantly trying to sidestep time restraints, eager to…
Read More » -
Campaign Spotlight: David Beckham Brings the Best of London to Macao with Humorous Film by Saatchi & Saatchi Shanghai for Sands China
SHANGHAI, CHINA–Saatchi & Saatchi Shanghai has launched the first in a series of several films for its client, Sands China,…
Read More » -
Campaign Spotlight: Agency Rosapark Depicts the Struggle and Beauty of What It Means to be 20 for French Train System OUIGO
When you were 20, did you knick glasses from bars, load up on ketchup packets each time you went to…
Read More » -
Campaign Spotlight: Leo Burnett London Introduced McDonald’s New Iced Latte In Cool and Chilly “We Could” Campaign
McDonald’s and Leo Burnett London have launched the latest instalment of the McCafé ‘We Could’ campaign to introduce the new…
Read More » -
Campaign Spotlight: In Celebration of the 40th Anniversary of Hong Kong Ballet, Design Army Mixed Old and New with Vibrant and Dynamic Campaign
To celebrate the 40th anniversary of Hong Kong Ballet, Design Army conceived and designed a boundary-pushing brand campaign that reflects…
Read More » -
Campaign Spotlight: The Powerpuff Girls, We Bare Bears and More Band Together for a Kids Safety Awareness Campaign by Cartoon Network and Prudence Foundation
HONG KONG – If disaster was to strike and your children were on their own, would they know what to do? Through…
Read More »
