Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Campaign Spotlight: McCann Panamá Illustrates #StrawsSuck, 500-Year-Timeline of Environmental Damage vs. Innovation
Panamá City, 7th February 2018— McCann Panamá proposes a graphic campaign for Fundación MarViva, created 3 pieces using a plastic straw as…
Read More » -
CAMPAIGN SPOTLIGHT: McDonald’s Reunites Comedic Duo for their Latest Campaign
A classic comedy duo for an equally classic food pair. This is the secret behind McDonald’s latest campaign for their…
Read More » -
#CampaignSpotlight: Dinosaur Vietnam Launches Moving Campaign with WildAid and Change Vietnam to Put a Stop on Animal Poaching
VIETNAM, January 28, 2019—Every year, over 1,000 rhinos, 33,000 elephants, and 100,000 pangolins are poached for their horns, tusks, scales,…
Read More » -
Campaign Spotlight: Bulb Launches First TV Campaign with Anomaly
Energy Company Bulb has launched its first TV campaign with creative partner Anomaly and media agency the7stars. The suite of…
Read More » -
Campaign Spotlight: Applebee’s To Go from Grey New York
Applebee’s launches their latest TV spot from Grey New York focusing on its Car Side To Go pick-up service. Set…
Read More » -
Campaign Spotlight: “Kwentong Jollibee” Features Real-Life Stories of Rejections, Heartbreaks and True Love This Valentine’s Season
This Valentine’s Day, Jollibee returns with a new set of heartwarming Kwentong Jollibee episodes that are sure to melt the…
Read More » -
Campaign Spotlight: P&G Pampers’ CNY campaign makes the journey home a little better this year for baby
Shanghai, China – For its Chinese New Year campaign, P&G Pampers China put out a heart-warming film entitled, “Babies on…
Read More » -
Campaign Spotlight: McCann Shanghai bring back Coca-Cola’s Iconic Clay Dolls For Chinese New Year Campaign
SHANGHAI – 30 January 2019 – Coca-Cola, in partnership with McCann Shanghai, has launched their annual Chinese New Year campaign,…
Read More » -
CAMPAIGN SPOTLIGHT: Volvo Inspires a New Generation of Ocean Warriors with a Children’s Book
How can we inspire the next generation to care for our oceans? Without leveraging the message with impending doom, Volvo recently partnered…
Read More » -
CAMPAIGN SPOTLIGHT: Coca-Cola Shows The Beauty of Differences and Togetherness in New Ad
Our world is made up of hundreds of countries, thousands of cultures and millions of people—but Coca-cola shows that Coke…
Read More » -
CAMPAIGN SPOTLIGHT: IFAW and Publicis Conseil Release Campaign to Preserve Biodiversity
In a context of climate crisis where the environment and biodiversity are at the heart of the debate, IFAW, the…
Read More » -
TRAVEL: Jetstar takes love to new heights with the Couple-ator
Singapore, 29 January – As Valentine’s Day approaches, Jetstar has created the Couple-ator, a fun tool designed to recommend couples…
Read More » -
CAMPAIGN SPOTLIGHT: This Ad by DBS and TSLA Singapore Is Exactly “Huat” We Want More of this Chinese New Year
Sweetshop Director Simon Cracknell launches new commercial for DBS to celebrate Chinese New Year Sweetshop’s Simon Cracknell has directed a…
Read More »
