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Design: Vibal Foundation celebrates National Arts Month with launch of The Art of Window, Display, and Design

MANILA, PHILIPPINES — True to its mission of producing books that will help promote and preserve Philippine arts and culture, Vibal Foundation adds yet another addition to its Fifty Shades of Philippine Art series—The Art of Window, Display, and Design.

Written by the creative duo Chito Vijandre and Ricky Toledo who brought lifestyle and furnishing stores Firma and AC+632 to life, The Art of Window, Display, and Design showcases the creative display of merchandise that can also quickly segue into its own art form while transcending the banality of everyday objects to achieve an artistic visual narrative that cuts across through time.

In this latest addition to the Fifty Shades of Philippine Art, Vijandre and Toledo catalogue both their famous windows from their lifestyle and furnishing stores as well as their interiors and fashion production. As a design team, Vijandre and Toledo provided tips for lighting design, illustration, and installation of multi-materials ranging from paper, wood, fabric, and even computer printouts.

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The book features essays on a myriad of art styles and design elements from across the globe while presenting various tips and principles of visual merchandising, interior design, and fashion. This book also highlights the authors’ design inspirations and a deeply felt and moving travelogue that gives the readers a succinct overview of their encyclopedic love for history and art of world culture.

Among the highlights of the book are a trip to Kenya inspired by the Hollywood film Out of Africa and the legendary tale of Isak Dinesen, leading to a detailed study of Anglo-African safari-style; an in-depth look at the concept of mono no aware (fleetingness of life) and Japanese art and style as filtered through the geisha culture of Kyoto; a peek into the world of fantasy and imaginative recreation as seen through the mad king Ludwig of Bavaria; the distillation of classical aesthetics through the prism of Giacomo Puccini’s opera Tosca and an intimate tour of the Eternal City; a behind-the-scenes examination of the authors’ private abode that is a veritable showcase of cross-cultural influences; and a summation of the cultural kaleidoscope of multiculti elements behind the duo’s wildly successful benefit fashion shows for the Philippine National Red Cross.

Complete with essential travel tips, an annotated and extensive bibliography for a deeper and critical appreciation of world art, and a lavish illustration program with over 500 images, The Art of Window, Display, and Design serves as a highly useful art and design reference for aficionados of the world art and culture.

The Art of Window, Display, and Design will be available in major bookstores and select art galleries in late March and will be sold at an affordable price of Php 550.00 per copy. To reserve your copies, please email marketing@vibalgroup.com.

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