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Ogilvy Indonesia’s Woon Hoh highlights creative trends at 2024 D&AD Press & Outdoor Awards
LONDON, UK — In the post-pandemic era, traditional print media faces the challenge of capturing attention through strong visual impact…
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Chinatown food tour: Exploring Binondo’s gastronomic delights with Old Manila Walks
MANILA, PHILIPPINES — When one goes to Binondo, one often goes to eat. But when taking my friend who had…
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The secret to happiness: What we can learn from millennials and Gen Zers on self-care, work-life balance, and living a soft life
MANILA, PHILIPPINES — It’s 6 p.m. on a weekday. You say goodnight to your colleagues online, turn off your laptop,…
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D&AD Jury President for Impact Harsh Kapadia on the cruciality of diversity, inclusion, and brand purpose
LONDON, UK — Amid the rousing celebrations of creative excellence in the D&AD Awards, adobo Magazine’s Founder, President, and Editor-in-Chief…
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‘Brands now better understand how to tap into the behaviors and needs of gamers,’ says Malcolm Poynton at D&AD 2024
LONDON, UK — Before the 2024 D&AD Awards came to a close on May 22, Angel Guerrero, Founder, Owner, and…
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Creative Director Jessica Walsh honored with 2024 D&AD President’s Award
LONDON, UK — Every year, D&AD honors an industry hero, a legend whose contributions to the industry have been nothing…
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Thomas Hongtack Kim on this year’s Kidlat Awards: ‘The overall quality of the work far exceeded my expectations’
SEOUL, SOUTH KOREA — Thomas Hongtack Kim, Founder of 2g, Chief Creative Officer of Paulus, and a member of the…
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The D&AD Impact Jury reflects on this year’s winners, and the type of work that makes a difference
LONDON, UK — With 48 entries in its shortlist, the Impact category remains one of the understated at D&AD. To showcase…
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This week’s top campaign picks put sweat, wrinkles, fruits, and mo in the limelight
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
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Unmasking gender bias in sports: A deeper look into Marcel Paris and Orange’s award-winning ‘WoMen’s Football’
NEW YORK, USA — At the recently concluded The One Show 2024 and D&AD 2024, the top ad in some…
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D&AD Julie Kang on public relations: campaign buzz should contribute to brand’s values
LONDON, UK — Ahead of the awarding ceremony of the D&AD, adobo Magazine President, Founder, and Editor-in-Chief Angel Guerrero sat down with…
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Decode the East Asia jury’s perspective with the adobo Magazine x 2024 Gerety Awards Insights Panel on June 13
MANILA, PHILIPPINES — Building on the momentum of the Gerety Awards‘ shortlist reveal on June 11, adobo Magazine is set…
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