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Stories from inside the Cannes Lions Film jury room through the eyes of BBDO Guerrero’s David Guerrero
CANNES, FRANCE — BBDO Guerrero Creative Chairman David Guerrero took part in the Film category jury board at this year’s…
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As an initial skeptic, here’s what DDB Philippines’ Anna Chua-Norbert now thinks of Cannes Lions 2024
CANNES, FRANCE — Attending the Cannes Lions Festival of Creativity is a unique experience for everyone. As the most prestigious…
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DoubleVerify drops 2024 Trends report with focus on APAC insights: AI-powered ad fraud, brand suitability, and more
MANILA, PHILIPPINES — DoubleVerify (DV), the leading software platform for digital media measurement, data, and analytics, today released its DV…
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Playground xyz highlights the importance of unlocking the power of attention in ad campaigns
SINGAPORE — Playground xyz, the leading attention measurement and optimization platform (and a part of GumGum), announced the results of…
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Ethical use of AI will make or break customers’ perception of businesses, according to Twilio’s Personalization report
SAN FRANCISCO, USA / MANILA, PHILIPPINES — Twilio, the customer engagement platform that drives real-time, personalized experiences for today’s leading…
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ACI Worldwide shares real-time payment growth in the Philippines as more Filipinos convert to digital transactions
MANILA, PHILIPPINES — Real-time payment transactions in the Philippines posted a 24% year-on-year growth in 2023, with transaction volume reaching…
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One year later: MullenLowe Treyna’s Paulo dela Rosa and Adrian de Guzman on Right to Care’s lasting impact
MANILA, PHILIPPINES — Historically, the Philippines has always been one of the more traditional countries in the world, with its…
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Bumble reveals LGBTQ+ singles’ preference on making connections online
MANILA, PHILIPPINES — Bumble, in partnership with Pride PH, the widest national Pride network of Philippine LGBTQ+ organizations and individuals,…
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Mahalaga ang kababaihan: Here’s what went down at our Pride 2024 adobo SheCreative session
MANILA, PHILIPPINES — If there was one thing we learned from all the luminous queer creatives who graced the stage…
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The gay card: What brands get wrong at Pride and how they can move beyond rainbow-washing
MANILA, PHILIPPINES — “Gay is good,” read a placard by Frank Kameny at the very first Pride March in New…
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David Guerrero shares his thoughts on Elon Musk and WPP’s ‘Exploring the New Frontiers of Innovation’ session
CANNES, FRANCE — BBDO Guerrero Creative Chairman David Guerrero shared his thoughts with adobo Magazine on an exclusive piece on…
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Deepak Chopra details AI’s role in the nine-step creative process
CANNES, FRANCE — New age guru and alternative medicine advocate Deepak Chopra shared his unique insights into creativity and AI’s…
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McCann Worldgroup’s Cannes Lions Ascending Asia report highlights culture, collectivism, and tech-mindset
CANNES, FRANCE — McCann Worldgroup has launched its latest Truth Central Study, The Truth about Ascending Asia, at an event…
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