Cannes
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Featured
At Cannes Lions 2025, Publicis Groupe Korea CCO SooHee Yang sees brand experiences win by blending play with purpose
CANNES, FRANCE – While judging the Experience & Activation Lions at the 2025 Cannes Lions International Festival of Creativity, Publicis…
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Featured
Nada Abisaleh of Leo Burnett Beirut unpacks what real transformation means for Cannes Lions’ The Glass: The Lion for Change
CANNES, FRANCE – Glass, the Lion for Change, turned 10 this year. As someone who’s followed this category closely, I…
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Awards News
L’Oréal Paris wins Film Grand Prix at Cannes Lions 2025 for ‘The Final Copy of Ilon Specht’
CANNES, FRANCE – The Final Copy of Ilon Specht, an emotional and cinematic tribute to the woman behind one of advertising’s…
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adobo Exclusive
2025 Cannes LionHeart Awardee Sonita Alizadeh challenges marketers, advertisers: ‘Invest in powerful stories to amplify the message’
CANNES, FRANCE – This year’s Cannes LionHeart Award, one of the festival’s most prestigious honors, was presented to Sonita Alizadeh…
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adobo Exclusive
Philippines blazes through 2025 Cannes Lions with grit, grace, and two Bronze Lions for GIGIL
CANNES, FRANCE – Ten thousand miles away from The Philippines, there was no shortage of sun or heat in the…
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Featured
Beyond the brief: Lola Young joins Havas at Cannes Lions to redefine creativity with neurodiversity
CANNES, FRANCE – At the Palais’ Lumière Theatre, the 2025 Cannes Lions International Festival of Creativity turned its spotlight on…
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Campaign Spotlight
From sadness to 3 Lions: Grey Thailand Chief Creative Officer Sompat Trisadikun unpacks the victorious ‘Sad Kama-Chan’
CANNES, FRANCE – Grey – renowned globally as a collective of creative entrepreneurs driven by one mantra, Famously Effective –…
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Press Release
Gigil clinches two Bronze Lions for Philippines, ‘Vaseline Verified’ scores its third Grand Prix, and KFC Thailand wins Gold at Cannes Lions 2025 Day 5
CANNES, FRANCE – On the fifth day of the 2025 Cannes Lions International Festival of Creativity, Ogilvy Singapore‘s “Vaseline Verified”…
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Press Release
Grey Thailand strikes Gold with ‘Sad Kama-Chan’ in Creative Commerce, as India keeps the Lions roaring on Day 4 of Cannes Lions 2025
CANNES, FRANCE – On the fourth day of the 2025 Cannes Lions International Festival of Creativity, Grey Thailand wins a…
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adobo SheCreative
Serviceplan Korea’s Julie Kang on the art of crafting a winning Cannes Lions entry
CANNES, FRANCE – What makes an idea go from good to unforgettable? What transforms a campaign into a Cannes Lion…
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Awards News
Ogilvy Singapore scoops up second Grand Prix for ‘Vaseline Verified’ in Social & Creator; FCB India scores PR Grand Prix for ‘Lucky Yatra’ in Day 3 of Cannes Lions 2025 awards
CANNES, FRANCE – On the third day of the 2025 Cannes Lions International Festival of Creativity, Ogilvy Singapore picks up…
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Campaign Spotlight
KitKat’s ‘Phone Break’ by VML Czechia wins Grand Prix at 2025 Cannes Lions with clever twist on screen time culture
CANNES, FRANCE – When J. Walter Thompson copywriter Donald Gilles conceptualized the “Have a Break, Have a KitKat” tagline for…
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Press Release
Innocean Seoul nets Entertainment Grand Prix for ‘Night Fishing’: Asian agencies thrives at Cannes Lions 2025 Day 2 awards
CANNES, FRANCE – Innocean Seoul wins the Entertainment Grand Prix at Cannes Lions 2025 with Night Fishing. This follows its…
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