lego
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Fashion
Fashion: Adidas and LEGO launch collaborative Superstar sneaker and surprising LEGO edition of the sneaker icon
MANILA, PHILIPPINES – Building on their ongoing collaborative partnership, adidas Originals and the LEGO Group have reunited once again; this time…
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Digital News
Brand & Business: LEGO® Certified Store goes online under Ban Kee management
MANILA, PHILIPPINES — Ban Kee Trading Inc., one of the leading distributors for children’s toys in the Philippines, began handling…
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Philippine News
Brand & Business: LEGO unveils new items and better product value for January 2021
PHILIPPINES ‒ The LEGO Group announces a review of its recommended pricing for all new products that are available at…
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Digital News
Brand & Business: LEGO® Ideas 123 Sesame Street created by Ivan Guerrero is on its way to stores
MANILA, PHILIPPINES – Sesame Street has become a nostalgic icon for the past generation. So much so that for their…
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Global News
Sustainability: LEGO Group to invest up to US$400 million over three years to accelerate sustainability efforts
BILLUND, DENMARK – The LEGO Group today announced plans to invest up to US$400 million over three years to accelerate…
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Campaign Spotlight
Campaign Spotlight: LEGO Asks Kids to Direct a Blockbuster Film with the LEGO City Police Set
BILLUND, DENMARK – What happens if you ask kids to direct an action film? Based on these trailers produced by…
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Videos
Design: Meet the Man Behind the LEGO Sesame Street Set, Former Adman Ivan Guerrero
MANILA, Philippines – Ivan Guerrero is a tinkerer. His hands are those of a maker’s; whether in designing LEGOS or…
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Campaign Spotlight
Campaign Spotlight: Created with BETC, LEGO’s “Rebuild the World” Global Campaign Celebrates the Endless Potential of Creativity and Play
The LEGO® Group launches Rebuild The World today, a new global brand campaign supported by a TV, online and out…
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Global News
STGCC and GGXP announce a weekend of magic and mayhem with LEGO Harry Potter, Voltron, and the World Electronic Sports Games
SINGAPORE – Singapore’s largest pop culture convention will be bustling with activity-thanks to LEGO’s exclusive remarkable brick displays and assembling…
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Videos
adoboLIVE! Lendy Tayag, Fan Designer for the LEGO Ideas Voltron at ABRICKADABRA 2018
At the recent ABRICKADABRA event of the Philippine LEGO Users Group (PHLUG), Lendy Tayag spoke about how he first became…
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The Magazine
Lendy Tayag: Filipino creative genius bringing the LEGO Voltron submission to ABRICKADABRA 2018
“From days of long ago, from uncharted regions of the universe, comes a legend; the legend of Voltron, Defender of…
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Videos
adoboLIVE! Lee Magpili, LEGO Education Model Designer
Currently based in Billund, Denmark, Lee talks about what first got him into LEGO as a child, and the nature…
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Press Release
Filipino toy group builds masterful creations in LEGO
by Kathy Cunanan and Inez Vasquez It began over their usual early morning coffee in 2012. Engineer Randy Protacio and…
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