Leo Burnett Taiwan
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adoboPicks
The world’s first carbon-negative ad, a horror-like reminder, and a special Filipino Christmas shine in this week’s top ad stories
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. May it be raising…
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Campaign Spotlight
Experience simple happiness with Jolin Tsai in McDonald’s Taiwan’s 40th Anniversary
TAIPEI, TAIWAN — McDonald’s Taiwan is celebrating its 40th anniversary in 2024, kicking off a full year of festivities with a campaign called “Simple Happiness,” conceptualized by…
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adoboPicks
This week’s best ads involve literal designer eyebags, a water bottle perfect for any reality, and a holographic god you can’t hide from
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Leo Burnett gets AI and God to work together in an initiative to stop littering in Taiwan
TAIWAN — It’s a drag taking out the garbage in Taiwan. Everyone has to queue in a designated area and…
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adoboPicks
This week’s faves celebrate a Philippine icon, an unexpected but apt hydration ambassador, and the unheard voices of Women’s Day
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Donation Wallpaper makes it easy to do good in a digital world, from McDonald’s and Leo Burnett Taiwan
TAIPEI, TAIWAN – In Taiwan, receipts aren’t just boring old receipts – they’re a chance to win millions. Everything you pay…
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adoboPicks
WhatsApp takes over Piccadilly Square, McDonald’s gives back to delivery riders, and Bombay Sapphire calls on creatives in this week’s campaign favorites
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Press Release
Before eating your favorite Lay’s chips, put them in the Lay’s Finger Washing Machine first for good measure
TAIWAN — A contraption that instantly detects and sanitizes fingers now enables instant enjoyment of a bag of Lay’s crisps.…
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Campaign Spotlight
Campaign Spotlight: Is your destiny written in a bag of potato chips? Lay’s Taiwan and Leo Burnett Taiwan use AI and potato chips to predict your New Year fortunes
TAIWAN — Lay’s and Leo Burnett Taiwan are using artificial intelligence to help people predict their fortunes in the Year…
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Campaign Spotlight
Campaign Spotlight: This China Airlines Ad by Leo Burnett Taiwan Encourages Viewers to Travel with Injuries, Haunted Souvenirs, and a New Face
Ask anyone, look at any travel ad, or just look up in the sky – wherever you go, someone or…
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