More than just a creative: Ogilvy Manila ECD Chino Jayme honored as a 17th Kidlat Awards Hall of Famer
MANILA, PHILIPPINES – Many of us dream of becoming something one day, but no matter how many plans we make, the future often remains uncertain. This was true for 17th Kidlat…
Know your place: BETC Founder Rémi Babinet redefines the role of ad agencies through ‘cultural agency’ and highlights the importance of office locations
LONDON, UK – Agency BETC needs no introduction to fans of its award-winning ads for iconic French brands like Canal+, Evian and Lacoste. At the D&AD Festival held on May 21,…
Design Army’s Pum Lefebure on the power of culture, curiosity, and why ‘good design moves business’
LONDON, UK – In the vast world of creativity and advertising, design has always been a crucial vehicle to transport the message across. Born to a Thai-Chinese family, Pum Lefubre grew…
D&AD President Kwame Taylor-Hayford on the evolving definition of creative leadership: ‘Embrace disruption and be fearless’
LONDON, UK – Art, culture, and activism have long been powerful forces that shape communities and societies. They challenge norms, spark dialogue, and inspire change. Time and again, they have pushed…
The serious business of play: Emma Perkins spills LEGO’s secret sauce to success
LONDON, UK – LEGO is one of the world’s biggest toy brands and it’s got some big numbers to go with it: Its YouTube channel has almost 20 million subscribers, with…
What it takes to win at the APAC Stevie Awards, according to 6 Jury Heads
SEOUL, SOUTH KOREA – Behind every achievement recognized at the 2025 Asia-Pacific Stevie Awards is a meticulous process of documentation, data, and deliberation. But perhaps more crucially, there is careful and…
What makes good nutrition labels? A recap of the Think Tank for Effective Front-of-Pack Labels with Mondelēz International
MANILA, PHILIPPINES – To get that energy boost, people need to consume food daily. While some prefer preparing something instant to keep up with their tasks throughout the day, they can…
Nurturing the next generation: How Dara Lynch and D&AD are shaping tomorrow’s creatives
LONDON, UK – After nearly two decades in the industry, Dara Lynch is no stranger to the creative world. Having served 18 years as D&AD’s COO, she stepped into even bigger…
SM Supermalls wins Most Honored Organization at 2025 Asia-Pacific Stevie Awards: ‘It really boils down to the company’s vision’
SEOUL, SOUTH KOREA – It’s easy to measure success in numbers: 12 awards. 42 points. One Grand Stevie. But the real story of SM Supermalls’ record-breaking performance at the 2025 Asia-Pacific…
Turning chaos into creativity: MullenLowe Singapore’s Daniel Kee embraces the unexpected at CreativeFest 2025
MANILA, PHILIPPINES – When people set out to create something, they often seek a calm and controlled environment, hoping for a perfect outcome. However, chaos is a part of life. Rather…
Big ideas, small budgets: TBWA\APAC CCO Peter Khoury shares how he hacks the system for creative wins at CreativeFest 2025
MANILA, PHILIPPINES – Creativity knows no boundaries, as proven by Peter Khoury, Chief Creative Officer of TBWA\APAC, who has executed successful campaigns without massive budgets. For him, “big ideas don’t need…
Jollibee Philippines powers up with its inaugural GameJoy Con and launch of the GameJoy Combos
MANILA, PHILIPPINES – Staying true to its iconic mantra, “Bida ang Saya,” Jollibee Philippines leveled up its brand experience by venturing into the gaming scene with the launch of its first-ever…
