Asia’s agencies delivered another strong showing in the Health & Wellness and Pharma Lions at Cannes Lions 2026, bringing home seven Lions across the two categories with work that tackled healthcare, education, and access through creativity.
The awards were among the first announced as the festival opened in Cannes, recognizing outstanding creative work in consumer health and pharmaceutical communications.
Leading the region was Ogilvy Singapore, whose collaboration with DAVID, London earned the Health & Wellness Gold Lion for “Art’s Missing Period” for Kotex. The campaign also secured a Bronze Lion, underscoring its impact in reframing conversations around menstrual health through art and culture.
In the Pharma Lions, Ogilvy Shanghai secured Asia’s only Gold Lion in the category with “Viagra Blue Brands” for Viatris, highlighting how pharmaceutical marketing can break conventions while driving meaningful conversations around men’s health.
Discover the rest of Asia’s winners in the Health & Wellness Lions below.
Health & Wellness
Gold Lion
- “Art’s Missing Period” – Kotex by DAVID, London / Ogilvy Singapore
Silver Lion
- “Indianis Dentris” – Colgate by The Refinery, Mumbai / Brand David Communications, Mumbai
Bronze Lion
- “Vaseline and the Real Nigerian Prince” – Vaseline by Leo, Singapore
- “Art’s Missing Period” – Kotex by DAVID, London / Ogilvy Singapore
- “Renu vs the City” – St. Jude India ChildCare Centres by Ogilvy, Mumbai
Pharma
Gold Lion
- “Viagra Blue Brands” – Viatris by Ogilvy, Shanghai
Bronze Lion
- “Sawaal Uthao” – Tata 1mg by Humour Me, New Delhi
The Cannes Lions International Festival of Creativity takes place from June 22 to 26 in Cannes, France.
Check out adobo Magazine for the latest Cannes Lions 2026 winners, highlights, and breaking festival coverage direct from Cannes.
