Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
Subscribe Here-
SM Group boosts renewable energy use to 31% in 2025
SM Investments Corporation (SM Investments), the parent company of the SM Group, said the Group increased its renewable energy sourcing…
Read More » -
New Balance marks Grey Days 2026 with month long celebration in the Philippines
New Balance is marking the return of Grey Days, the brand’s annual celebration of its signature colorway, with a month-long…
Read More » -
Carmelo Anthony’s Creative 7 partners with Utopai Studios to develop AI-powered sports entertainment IP
Utopai Studios today announced that Basketball Hall of Famer and entrepreneur Carmelo Anthony, through his production company Creative 7, has…
Read More » -
We Are Social backs KLABU’s mission to unite refugee communities through sport
Global socially-led creative agency We Are Social’s Amsterdam office has partnered with KLABU, a non-profit dedicated to building community-led sports…
Read More » -
PHD China lands De’Longhi media business in strategic China expansion
Omnicom Media agency PHD has been appointed as the media agency of record for De’Longhi in China, further strengthening its…
Read More » -
Happiness Saigon launches Việt Mockup Library to spotlight authentic Asian creativity
Vietnamese creativity is gaining global momentum, but the tools used to present it have often lagged behind. For years, designers…
Read More » -
#LoveVaselineLikeJENNIE: Vaseline partners with JENNIE as Global Ambassador for its body care collection
Vaseline announces global superstar JENNIE as Global Ambassador for its body care collection. The partnership brings together one of the…
Read More » -
Havas acquires Format to strengthen next-generation influence communications
Havas today announces the acquisition of Format. This strategic move, led by Havas Paris, will accelerate the development of new…
Read More » -
Google I/O brings real-world benefits through cutting-edge innovation in new AI tools, updates
Anchored in the belief that technology should simplify and make life fun rather than complicate it, Google’s impressive new developments…
Read More » -
Flux AI Asia unveils CRAISEE, a unified AI creation platform powered by 100+ models
AI creative platform CRAISEE, developed by Flux AI Asia and led by CEO Julie Jihyun Kang, today announced its official…
Read More » -
PAGEONE Media accredited to cover the 79th Festival de Cannes
PAGEONE Media has been officially accredited by the prestigious Festival de Cannes, marking a significant milestone in the organization’s continuing international…
Read More » -
Cancer Council selects 303 for multi-channel refresh of iconic fundraising campaign
Following a competitive pitch, Cancer Council has appointed fully integrated agency 303 to develop a digital-first brand platform for its…
Read More » -
Maurice Blackburn names Orphan as creative agency partner
Maurice Blackburn Lawyers has appointed independent creative agency Orphan as its new creative partner. Maurice Blackburn CEO, Jacob Varghese, said…
Read More »