Campaign Spotlight
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Birra Moretti celebrates the beauty of unscripted dining in new campaign
Birra Moretti’s new campaign “Mangiare come piace a noi” (Eating the Way We Like It) launched on 19 April, marking…
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O Boticário explores the emotional truth of the ‘Empty Nest’ in Mother’s Day campaign
Brazilian perfume brand O Boticário presents “Departures,” a Mother’s Day campaign exploring a universal truth, one that surges on social…
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K-Supermarket pilots talking digital displays in public spaces
Finnish grocery chain K-Supermarket is piloting a talking AI assistant on digital billboards across three cities. Passersby can walk up,…
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Sprite unveils ‘It’s That Fresh’ platform across ASEAN & South Pacific
Sprite, the world’s No. 1 lemon-lime soft drink, is entering its boldest, freshest chapter yet in ASEAN & South Pacific.…
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Bangkok Life Assurance celebrates the power of care in new campaign
Bangkok Life Assurance, in collaboration with Lateral, has launched its latest online film, “Superhero Parents”, a story about the real…
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Vaseline captures generational care in ‘Love Hurts’ campaign
Vaseline has unveiled “Love Hurts,” a new campaign film that immortalizes the stubborn, unspoken, everyday act of love: a parent,…
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McDonald’s challenges loyalists to switch sides with McCrispy campaign
McDonald’s is putting its chicken credentials center stage with a new campaign by Leo UK, encouraging fans to ditch their…
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Electrolux, Publicis London champion Swedish humour in new appliance campaign
Publicis London and global home appliance manufacturer Electrolux have released a new suite of films showcasing the brand’s latest appliances,…
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Ocean Outdoor UK launches Ocean Portal, a new immersive DOOH format
Ocean Outdoor UK enters a new era in Digital Out of Home with Ocean Portal, a new format which redefines…
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Müller champions quirky rituals in new VCCP campaign
Dairy brand Müller has launched a new campaign titled You Know How You Like It, created by its creative agency of…
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BBH parrtners with leading food organizations to champion better school meals
The coalition formed by Bite Back, Chefs in Schools, Jamie Oliver Group, School Food Matters, and The Food Foundation has…
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Arena Club taps Mythical Icons in ‘Believe’ campaign via Liberum13
Big Foot, the Tooth Fairy, and Santa Claus all come together in the latest spot for Arena Club, the innovative…
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KFC Thailand, KitKat turn break time into indulgence with ‘KitKat Overload’
KFC Thailand is inviting everyone to hit pause on the daily hustle and turn ordinary breaks into indulgent moments with…
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