Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Step aside, Tinder. MyHooman finds the perfect match for singles: shelter cats
AUCKLAND, NEW ZEALAND — Ask any single person who has used digital dating platforms, and they’ll tell you it’s not…
Read More » -
Tanishq and Talented push soon-to-wed couples to talk about the real deal: their life after the wedding
MUMBAI, INDIA — In November 2021, jewelry brand Tanishq launched “Marriage Conversations” amidst the big, fat, Indian wedding season. The…
Read More » -
Wunderman Thompson reinforces Apollo Tyres as a trusted ally in consumer journeys with ‘Wonderful Day’
MUMBAI, INDIA — International tire manufacturer Apollo Tyres, in collaboration with creative agency Wunderman Thompson India, has unveiled the latest…
Read More » -
Sunsilk’s Dashain Vibes is one of the most talked about digital campaigns in Nepal this festive season
KATHMANDU, NEPAL — This year, hair care brand Sunsilk launched its “Sunsilk Dashain Vibes 2” campaign to encourage consumers to…
Read More » -
Cigna International champions mental health in the workplace with ‘The 5% Pledge’
SINGAPORE — Creative agency McCann Worldgroup Singapore has partnered with health insurance company Cigna International Markets to launch its latest…
Read More » -
This week’s best campaigns combat solo dining anxiety, transform cheap beer, and celebrate the return of an all-out Christmas season
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
Read More » -
Campaign Against Living Miserably’s latest ad by AMV BBDO and Seven Stones tackles loneliness, together
LONDON, UK — English footballer Declan Rice has been featured in a new campaign directed by Robert Wilkins out of…
Read More » -
Wolf BKK and Central Department Store’s campaign centers on ‘un-letgoable’ midnight sale
BANGKOK, THAILAND — Getting rid of greed is hard, shopping is not. Rather than trying to abandon your sin, it’s…
Read More » -
McDonald’s flips the solo dining experience from anxiety to luxury with the Single VIP Area
MANILA, PHILIPPINES — Singles Day may have already passed, but the celebration of Single-hood continues at McDonald’s with its Single VIP…
Read More » -
Cheap beer is transformed to craft beer with this vending machine by Belgo and Happiness Saigon
HO CHI MINH, VIETNAM — When most beer is as cheap as water, it’s hard to convince people to take…
Read More » -
TikTok rolls out in-app ‘Mental Well-Being Comes First’ campaign based on new study findings
MANILA, PHILIPPINES — TikTok announced that it is reinforcing its commitment to fostering a safer space for mental health conversations…
Read More » -
KFC Thailand takes over the season with its very own ‘Basket the Bucket,’ a finger lickin’ good holiday basket
BANGKOK, THAILAND — When it comes to gifting during the festive season in Thailand, it is always an epic battlefield…
Read More » -
Wunderman Thompson’s fraud prevention campaign for HSBC reveals the real faces of fraud
LONDON, UK — With trillions of dollars stolen every year by sophisticated fraudsters, creative agency Wunderman Thompson has created a global…
Read More »
