Campaign Spotlight
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Dive into Don Papa’s world of Sugarlandia in its new animation video
MANILA, PHILIPPINES — Don Papa Rum, the Philippine premium single island rum, recently commemorated its 10 years in the market…
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Publicis Foundation launches ‘Working With Cancer’ to erase the stigma of cancer in the workplace
PARIS, FRANCE — In a world where one in every two people will be diagnosed with cancer in their lifetime,…
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Diak returns hundreds of rejection letters to highlight discriminatory recruitment against Finland’s Romani community
HELSINKI, FINLAND — Finland may be one of the most equal countries in the world, ranking among the best in…
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Netflix collaborates with Mash and Malaysian artist Eten Teo to celebrate ‘a time of togetherness’ this Lunar New Year
KUALA LUMPUR, MALAYSIA — Streaming service Netflix, in collaboration with Mash and renowned Malaysian artist Eten Teo, created a piece…
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‘Bumble Love Letters’ puts a contemporary spin on an age-old practice
SINGAPORE — It’s that time of the year again. Alongside red packets and pineapple tarts, the appearance of rent-a-fake-partner memes…
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Italkmark and Auge launch ‘Extinction,’ the first environmental perfume at risk of extinction
MILAN, ITALY — Supermarket chain Italmark has launched Extinction, the first environmental perfume at risk of extinction. This innovative project…
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Croma introduces one-of-a-kind ‘winter store’ on wheels in India
MUMBAI, INDIA — Croma, India’s first and most trusted omnichannel electronics retailer from the Tata Group, has introduced a one-of-its-kind…
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Tiger Beer and Le Pub APAC call on everyone to pause and celebrate wins this Lunar New Year
SINGAPORE — Tiger Beer, Asia’s number-one international premium beer, has marked the start of the Lunar New Year with the…
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Lustucru is the most French it’s ever been in new spot
PARIS, FRANCE — French grocery Lustucru, together with creative agency Artefact 3000, has launched a new campaign for Les Bonnes…
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The Body Shop, Young India Foundation mark National Youth Day through social impact program
MUMBAI, INDIA — Cosmetics, skincare, and perfume company The Body Shop India, together with The Young India Foundation, marked National…
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Our favorite ads this week: Brands hack censorship, the taste of AI, and a safe space to play with technology
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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RHB Bank and FCB Shout are all about fresh starts this Chinese New Year
KUALA LUMPUR, MALAYSIA — “A Clean Start,” banking company RHB Bank’s latest Chinese New Year film, which was conceived and…
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During the holidays, KFC Thailand gave delivery app riders a well-deserved break with ‘Let’Em Rest’
BANGKOK, THAILAND – Delivery jobs are now the third biggest economy, fueling big cities like Bangkok with exponential orders placed…
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