Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: #VISIONPLASTICFREE: New Dash brand campaign created by Serviceplan Cologne is an urgent call to action for plastic reduction
COLOGNE, GERMANY — Since last week, the centerpiece of Dash‘s current #VISIONPLASTICFREE campaign can be seen on cinema screens in…
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Campaign Spotlight: This Christmas, Bacon and Interflora say, “Love thy bitter neighbor as thyself”
SLEAFORD, UK — As many of us can testify, the concept of an up-tight neighbor who just wants you to…
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Campaign Spotlight: “We’ve Got Your Back!” says Lenovo in its new corporate campaign, created and conceptualized by The Womb
MUMBAI, INDIA — Lenovo, with its cutting-edge products and services, has become a part of India’s growth story. From education…
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Campaign Spotlight: Gong creates art intervention of iconic da Vinci painting to promote Netflix hit series ‘Lupin’ in Poland
WARSAW, POLAND — Gong, part of Group One, Serviceplan Group’s House of Communication in Poland, created ‘The Art of Stealing’,…
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Campaign Spotlight: Hello santa, reindeer calling — PicWicToys presents a crazy Christmas race in ad by Steve
PARIS, FRANCE — For its first TV campaign since handing Steve the reigns to its communication, PicWicToys presents a crazy…
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Campaign Spotlight: UNFORGETTABLES: Sidaction and agency The Good Company remind young people about the sex scenes they should never forget
PARIS, France—On the occasion of World AIDS Day on December 1, Sidaction has alerted young people to the need to…
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Campaign Spotlight: THINK! celebrates life-long friendships in new campaign
LONDON, United Kingdom—The Department for Transport today announces its new campaign for THINK! The new work aims to help stop…
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Campaign Spotlight: Powerful campaign by In the Company of Huskies highlights domestic abuse in Ireland
DUBLIN, IRELAND — One in four women in Ireland who have been in a relationship have experienced domestic abuse. To…
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Campaign Spotlight: Incomplete without the T by Gay Times amplifund—A campaign to support the Trans Community
LONDON, United Kingdom — GAY TIMES and Grey London have launched Amplifund campaign – Incomplete Without the T – at…
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Campaign Spotlight: RIO Pads urges women to wake up and ‘Stop managing’ in their latest campaign
MUMBAI, INDIA — RIO Heavy Flow Pads by Nobel Hygiene launched their ‘stained screen’ campaign today, featuring the brand ambassador…
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Campaign Spotlight: Selecta launches 12 Ways of Christmas
MANILA, PHILIPPINES — As Christmas is the season for giving, Selecta aims to spread the spirit of Happinas all over…
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Campaign Spotlight: Every business is important to someone in latest Bank of New Zealand ad
AUCKLAND, NEW ZEALAND — Bank of New Zealand and Colenso BBDO have collaborated to remind New Zealanders of the important…
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Campaign Spotlight: Manor shows what really matters during Christmas in ad by BETC
BASEL, SWITZERLAND — After 4 years of collaboration, the Swiss department store Manor partners once again with BETC for the…
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