Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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New Business: Publicis Group is awarded Standard Chartered’s creative, digital, and production mandate
SINGAPORE — French multinational advertising and public relations company Publicis Groupe led by Leo Burnett has been appointed as British multinational…
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New Business: Haldiram’s names Contract Advertising as agency of record to push business forward
NEW DELHI, INDIA — Following a multi-agency pitch, Contract Advertising, a Wunderman Thompson group company, has won the mandate for…
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Brand & Business: BMW China and Interone continue client-agency partnership for digital creative business
BEIJING, CHINA — After a multi-agency pitch, luxury vehicles company BMW Group China has once again selected creative agency Interone China…
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Brand & Business: Superunion expands portfolio of services with new creative design technology
SINGAPORE — WPP creative company Superunion revealed its proprietary design technology which enables brands to create innovative digital experiences and…
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New Business: Cosmo Arcades names Approach Communications as PR and communications partner
MUMBAI, INDIA — Soon-to-launch beauty and wellness destination, Cosmo Arcades, has entrusted award-winning PR and communications agency, Approach Communications, as…
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New Business: Cloud solutions provider Cequens awards Serviceplan Middle East branding mandate
DUBAI – Independent communication agency Serviceplan Middle East, recipient of prestigious accolades such as the Dubai Lynx Independent Agency of the Year and…
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Brand & Business: Domino’s Pizza Singapore invites fans and foodies to ‘get lucky’ with Mentaiko
SINGAPORE — Launched in collaboration with social media agency Socialyse, Domino’s Pizza Singapore’s latest campaign invites fans to get taiko, a…
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Per Pedersen’s love of advertising birthed Kill Your Darlings, a documentary garnering strong reactions from the industry
CANNES, FRANCE — Cannes Lions International Festival of Creativity is the biggest event that celebrates and recognizes the best in…
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New Business: WPP to acquire marketing technology leader Bower House Digital
CANBERRA, AUSTRALIA — WPP announced it has agreed to acquire the business of Bower House Digital, a leading marketing technology…
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Cannes Lions 2022: Dole and Ananas Anam’s ‘Piñatex’ gives pineapple leaves from the Philippines a second life
CANNES, FRANCE — The humble Philippine pineapple leaves were one of the things that caught eyes on the global stage…
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Global President Suzanne Powers on how McCann Worldgroup is manifesting a vision through agency culture and conscious inclusion
CANNES, FRANCE — During the festivities in the Cannes Lions International Festival of Creativity, adobo magazine scored an exclusive with McCann…
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Cannes Lions 2022: Grand Prix Showcase — Check out all the winners from USA and Latin America
MANILA, PHILIPPINES — The Cannes Lions International Festival of Creativity 2022 has announced the winners of the Grand Prix award,…
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Why our best work comes when we aren’t working, according to John Mescall, McCann Worldgroup’s Global Executive Creative Director
CANNES, FRANCE — Effort is more visible and people are finding tribes again. This is how McCann Worldgroup Global Executive…
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