McDonald’s
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Sustainability
McDonald’s Philippines boosts up solar-powered restaurants in alignment with sustainability promise
MANILA, PHILIPPINES — As one of the biggest players in the quick-service restaurant (QSR) industry, McDonald’s Philippines leads the shift…
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Campaign Spotlight
This week’s campaign roundup showcases our favorite Pride initiatives this month: Queer joy, right to care, and more
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Awards News
Leo Burnett and McDonald’s make an impressive Cannes 2023 run with two Lions
CANNES, FRANCE — Leo Burnett Manila’s multi-awarded and globally-lauded “Unbranded Menu” for McDonald’s once again takes the spotlight as it…
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Brand & Business
20,000 career opportunities open up as McDonald’s Philippines continues to open more branches nationwide
MANILA, PHILIPPINES — With now close to 60,000 employees to date, McDonald’s Philippines — under its master franchise holder and…
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Campaign Spotlight
Watch this skater girl circle a McDonald’s Ride-Thru for a heart-fluttering reason
MANILA, PHILIPPINES — QSR giant McDonald’s Philippines has made hearts melt with its latest ad. Truly a McDonald’s signature, this…
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People
Millie Vergara joins Open as Managing Director, tasked to lead operations for the US Market
ATLANTA, USA — Strengthening its global presence, Open – Marketing and Communications Studio announces the appointment of Millie Vergara as Managing…
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Awards News
TBWA\SMP and Leo Burnett Manila’s ingenious campaigns take home Merit Awards at The One Show 2023
MANILA, PHILIPPINES — The One Show, the award show that recognizes some of the most groundbreaking ideas from the best…
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adoboPicks
This week’s best ads involve literal designer eyebags, a water bottle perfect for any reality, and a holographic god you can’t hide from
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Campaign Spotlight
Thais are discovering ‘The Perfect Fried Chicken’ by McDonald’s and Leo Burnett Thailand
BANGKOK, THAILAND – Fried chicken was once a popular dish among Thais. However, the flavor appears to have lost its savor…
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Awards News
Philippine agencies make a mark at Adfest 2023 as Leo Burnett Manila, GIGIL, and BBDO Guerrero take home metals from the first Lotus Awards night
MANILA, PHILIPPINES — ADFEST 2023 has just announced its first round of winners at the first Lotus Awards ceremony, and…
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Awards News
Leo Burnett Group Manila, BBDO Guerrero, and TBWA\SMP among Adfest Lotus Awards’ first batch of finalists
MANILA, PHILIPPINES — As Adfest returns this week, the region’s creative minds once again gather to recognize and celebrate the…
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Campaign Spotlight
Donation Wallpaper makes it easy to do good in a digital world, from McDonald’s and Leo Burnett Taiwan
TAIPEI, TAIWAN – In Taiwan, receipts aren’t just boring old receipts – they’re a chance to win millions. Everything you pay…
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adoboPicks
This week, powerful campaigns advocate for domestic abuse survivors, destigmatizing periods, and moments of self-love
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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