wgsn
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Insight
Here’s what consumers prioritize in Asia, according to WGSN’s latest report: cultural transformation, value-hacking, and more
SINGAPORE — WGSN, the global authority on trend forecasting, has published its annual flagship Asian report, titled “Asia Shopper Priorities…
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Insight
WGSN cites ‘luxury revolution’ in Asia, spearheaded by Gen Z and millennial consumers
Jess Tang, Senior Consultant of APAC, WGSN SINGAPORE — WGSN, the global authority on trend forecasting with 25 years of…
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Insight
From thrift-dult to plant milking, WGSN’s 2024 forecast reshapes product development
SINGAPORE — WGSN, the global authority on trend forecasting, has released the top trends in consumer behavior and product development…
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Insight
Self-definition and Pan-Asian creativity among the pillars of Gen Z behavior according to WGSN
SINGAPORE – WGSN, the global authority on trend forecasting, has revealed five pillars and priorities specific to Gen Z consumer…
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adoboPicks
This month’s trends report roundup features experts’ take on design styles to explore, brands’ 2023 digital priorities, and more
MANILA, PHILIPPINES — With the ever-changing landscape of today’s markets, it’s always tough to stay on the pulse of what…
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Insight
WGSN’s Asia Shopper Forecast 2023 reveals what the future Asian consumers will look like
SINGAPORE — WSGN, the global authority on trend forecasting, has published its annual flagship Asian report titled “Asia Shopper Forecast…
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Insight
WGSN calls out 13 consumer trends that will define 2023 and beyond
SINGAPORE – WGSN, the global authority on trend forecasting, revealed the forecasts for consumer behavior and lifestyles in 2023 and…
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Featured
Brands should pay attention to K-beauty’s influence, and WGSN Analyst Sharon Ahn spells out why
MANILA, PHILIPPINES — With new innovations combining heritage, culture, and science, K-beauty is set to continue to influence and impress.…
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Insight
Insight: Filipinos invest in happiness amid pandemic blues, according to WGSN
MANILA, PHILIPPINES — Over the last two years, the catchphrase “Deserve ko ‘to!” [I deserve this!] has been widely used…
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People
People: Precious Communications enters the Philippines with Paolo Alba as Country Lead
MANILA, PHILIPPINES — PRecious Communications, a multi-award-winning integrated communications agency with traditional and digital capabilities, has announced that it is establishing…
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Insight
Insight: WGSN releases their flagship Asia Shopper Forecast 2022
SINGAPORE – WGSN, the global authority on consumer trends has published its flagship report “Asia Shopper Forecast 2022”, calling out…
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Insight
Insight: WGSN reveals the top trends for 2022
SINGAPORE – WGSN, the global authority on trend forecasting releases the top trends in consumer behaviour and product development for…
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Insight
Insight: WGSN reveals the top trends for 2022
SINGAPORE — WGSN, the global authority on trend forecasting, today releases the top trends in consumer behaviour and product development…
Read More »
