Worldcom OOH expands leadership in Europe with new Head of Operations, Rubén Valverde

LONDON, UK — As part of the ongoing growth of operations in the European market, Worldcom OOH, a company specializing in the strategy, planning, and implementation of OOH and digital campaigns, has welcomed Rubén Valverde to its team. He will be responsible for leading the Operations teams in the European territory, as well as strengthening and developing relationships with partners, agencies, and outdoor and digital advertising companies in the region.

Eric Marotel, Managing Director of Worldcom OOH Europe, commented, “Our operations in Europe are experiencing sustained growth. In line with our expansion goals, we are pleased to add Rubén to our team as Head of Operations Europe, whose main mission will be the development and execution of operational strategies, ensuring the growth of our inventory and continuing to offer the most strategic locations and innovative formats to our clients. Rubén is a professional with over two decades of experience in international markets. His talent and strategic vision will be crucial to strengthening Worldcom’s leadership in Europe and ensuring our delivery standards based on excellence and innovation.”

Rubén has more than 20 years of experience in marketing, communication, and institutional relations. He recently held the position of Head of Marketing and Strategy at Japan Tobacco International Iberia and spent a significant part of his career at Siemens, where he worked for 11 years, reaching the position of Global Head of Marketing & Strategy at Siemens Gamesa, a company belonging to the Ibex35 specializing in renewable energy, energy transmission, and storage. In this role, he led the company’s strategy, branding, and management of strategic and commercial areas in sectors such as energy, home, consumer technology, mobility, construction technologies, security systems, tobacco, and smart cities.


Rubén expressed, “I am delighted, and this represents a great professional challenge. Joining the Worldcom OOH team, a globally recognized company that provides ideal conditions to drive the international Out Of Home business growth. With a focus on innovation, technology, and comprehensive excellence, I hope to contribute to the continued success of the company.”

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