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Cartoon Network set to open theme park in Thailand, appoints CMO from Turner

ASIA-PACIFIC – THAILAND, MAY 3, 2013 – Jennifer Doig, formerly of Turner Broadcasting, has been appointed as chief marketing officer of Cartoon Network Amazone.

Doig will lead the marketing and communications strategies for Cartoon Network Amazone, set to open in late 2013 in Bang Saray, Thailand. Cartoon Network Amazone will be Thailand’s first internationally branded theme park, offering guests to splash out with their favorite characters from popular Cartoon Network series such as Ben 10, Adventure Time, Regular Show and The Amazing World of Gumball.

Featuring 10 dynamic entertainment zones, Cartoon Network Amazone is designed to animate the guest experience with high-speed water rollercoasters, exciting attractions, Asia’s largest aqua playground and dazzling live shows.

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Doig joins Amazon Falls, developers of Cartoon Network Amazone, from Turner Broadcasting in Hong Kong, where she served as Asia Pacific director of public relations.

In addition to having more than 15 years of experience in integrated communications, Doig also brings to Cartoon Network Amazone a wealth of expertise in Asia Pacific travel and tourism. During her tenure at leading consultancy Ogilvy Public Relations Worldwide, Jennifer was responsible for the creation of the firm’s first dedicated travel, tourism and entertainment division in Hong Kong. Key accounts Jennifer led while at Ogilvy included the grand opening of Hong Kong Disneyland, the premiere of Cirque du Soleil in Macau, the launch of Madame Tussaud’s Shanghai and Tourism Malaysia.

“Jennifer’s depth of experience in destination promotion and branded kids’ entertainment makes her ideally suited for this position at Cartoon Network Amazone. Jennifer will play an instrumental role in establishing Cartoon Network Amazone as the world’s most experiential waterpark in the world, while enhancing Thailand’s profile as the top vacation destination for guests of all ages,” commented Amazon Falls chairman/CEO Liakat Dhanji.
 

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