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Insight & Intelligence
New research from Omnicom reveals in-game mobile ads cause APAC gamers to ditch gaming
SINGAPORE — In-game mobile ads are making Asia Pacific (APAC) gamers ditch gaming, according to Omnicom Media Group (OMG) APAC’s…
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Awards News
Mober wins silver award for Sustainable Business Practice at the inaugural KMC Startup Awards
MANILA, PHILIPPINES — Mober, a frontrunner in green logistics services in the Philippines, has been awarded as one of the…
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Campaign Spotlight
Singapore’s Land Transport Authority rolls out awareness campaign for electric vehicles with The Secret Little Agency
SINGAPORE — The Land Transport Authority (LTA) unveiled the first of a three-part series of films to demonstrate electric vehicles…
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Arts & Culture
Fully Booked drops the top 12 new books to watch out for this Q1 from romance stories to graphic novels
MANILA, PHILIPPINES — 2024 is shaping up to be a year of standout, memorable, and provocative reads as Fully Booked…
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Press Release
La América gets Argentina’s biggest beer brand Quilmes to let customers pay what they want
BUENOS AIRES, ARGENTINA — The Argentine agency La América presents its new work for ABI and its local beer Quilmes.…
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Press Release
Innocean strengthens its social media marketing competency with new dedicated agency, Innocean S
SEOUL, KOREA — INNOCEAN, led by Global CEO William Lee, said that it had established a social marketing corporation named…
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Brand & Business
Impact Pioneers Network focuses efforts to call for financial support for Filipino climate entrepreneurs
MANILA, PHILIPPINES — Impact Pioneers Network, a first-of-its-kind impact investing network, underscores the importance of making funding options more accessible…
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Brand & Business
Globe’s Hapag Movement, the Tzu Chi Foundation, and We Are Ayala Business Club – Cebu bring cinematic joy to scholars
CEBU, PHILIPPINES — Until that evening two weeks before Christmas, 22-year-old Michelle Camus had never been to the cinema. She…
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Campaign Spotlight
McDonald’s likes a bargain in new poster-spilling ad by Leo Burnett UK, underlines great deals for the new year
LONDON, UK — This January, Leo Burnett and McDonald’s are taking the “Like Getting Your Money’s Worth?” platform to new heights – launching the “Money’s Worth Media” campaign with an oversized OOH ad,…
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People
Nathalie Bernardo takes the helm as VP and Site Head for Sun Life Global Solutions in the Philippines
MANILA, PHILIPPINES — Sun Life Global Solutions (SLGS), a microcosm of the global insurance and asset management leader Sun Life,…
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Awards News
FCB New York crowned Global Agency of the Year in The One Club for Creativity’s 2023 Rankings
NEW YORK, USA — Creative network FCB ended the year in style, with FCB New York being crowned Global Agency of the Year and FCB Global finishing as Agency Network…
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Campaign Spotlight
DermapenWorld and Cutwater redefine skincare norms with ‘Nothing Routine’
MELBOURNE, AUSTRALIA — Skincare brand DermapenWorld and creative and media agency of record, Cutwater, have teamed together to launch an…
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Awards News
Adfest 2024’s Production Hut connects companies to creative frontiers
PATTAYA, THAILAND — Companies looking to make a mark in the creative landscape must flex their craft muscles, connect with…
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