Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Yahoo partners with Innervate to launch Yahoo Creative by combining data and creative insight
SINGAPORE — Yahoo Advertising has recently unveiled Yahoo Creative, its first full-stack data-powered ad creative solution. Yahoo Creative was developed…
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Purefoods introduces Seafood Delights for quick and delicious meals
MANILA, PHILIPPINES — Purefoods Seafood Delights has offered a solution for those hesitant about shrimp or seafood. These ready-to-cook treats…
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KonsultaMD breaks boundaries in healthcare for same-sex couples with inclusive ‘Partner Health Plan’
MANILA, PHILIPPINES — Leading telehealth provider KonsultaMD introduces a groundbreaking health plan that provides common-law partners and same-sex couples comprehensive healthcare. …
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GrabUnlimited bolsters its offerings with better and more ‘sulit’ exclusive deals for subscribers
MANILA, PHILIPPINES — GrabUnlimited, since its launch in July 2022, has consistently provided its subscribers with exclusive savings and deals…
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GroupM and Internews increase advertising investment on news websites in Asia Pacific
SINGAPORE — Following the rollout of an industry-first program to help brands support quality journalism by re-investing media budgets in…
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SM continues ocean conservation effort with coastal clean-up projects
MANILA, PHILIPPINES — SM Supermalls, through its Corporate Social Responsibility arm, SM Cares, and the Department of Environment and Natural…
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Dentsu announces global expansion of innovation labs starting in Mumbai and Bengaluru
TOKYO, JAPAN — Creative network Dentsu has announced the global expansion of its innovation proposition, Dentsu Lab. The first global Labs will open in London, Amsterdam, Warsaw, Mumbai, and Bengaluru, with further international Labs planned…
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PUP’s Grand AdClash returns with a ‘Juice-tastic Squeezeoff’
MANILA, PHILIPPINES — Capturing the heat of a vibrant summer, Grand AdClash sets to return on its 32nd edition with…
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This Pride Month, TikTok spotlights Filipino queer creators and their stories
MANILA, PHILIPPINES — TikTok has become a vibrant and inclusive space where Filipinos from all walks of life find empowerment…
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Schneider Electric Foundation opens call for impactful projects on energy transition as it turns 25
MANILA, PHILIPPINES — To mark the 25th anniversary of its foundation, energy management digital transformation and automation company Schneider Electric…
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Havas presents ‘Converged’ strategy, underlining further global collaboration across the network
PARIS, FRANCE — Creative network Havas has announced an important evolution to its global strategy and significant investments to answer…
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Wild Advertising and Marketing fosters emerging talent with Singapore Polytechnic collaboration
SINGAPORE — In 2023, Wild Advertising & Marketing Pte Ltd, a creative agency under PRAP Japan, took proactive steps to…
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IKEA supports LGBTQIA+ community with 100% donation of rainbow bag Proceeds
MANILA, PHILIPPINES –— IKEA believes that better everyday life must be accessible to everyone, regardless of gender, sexuality, nationality, age,…
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