Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Campaign Spotlight: Make music while you’re snacking with this TikTok campaign from Harvest Snaps
SAN FRANCISCO, USA — Harvest Snaps, the original plant-based snack and flagship brand of Calbee America, Inc., and digital creative…
Read More » -
Campaign Spotlight: Livon launches second edition of Uncut, celebrating independence and self-expression
MUMBAI, INDIA — Independence means many things to many people. The one thing in common is that everybody cherishes it.…
Read More » -
Campaign Spotlight: FCB Shout and RHB Bank show off Malaysians’ love for country in heartwarming spot
KUALA LUMPUR, MALAYSIA — Banking company RHB recently launched its national day film titled “Teguh Bersama (Stronger Together).” Created by…
Read More » -
Campaign Spotlight: Clemenger BBDO Sydney revamps Tourism Tasmania’s website with strategic messaging
SYDNEY, AUSTRALIA — In partnership with creative agency Clemenger BBDO Sydney and creative technology firm Orchard, Tourism Tasmania has launched…
Read More » -
Campaign Spotlight: HSBC’s annual Red Hot Festival expands to the metaverse with Minecraft activation
HONG KONG — Financial services company HSBC‘s annual Red Hot Festival has established itself over the years as one of the…
Read More » -
A social experiment for Indian women’s rights, CNN’s sustainability film, and dance moves for clean energy
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
Read More » -
Campaign Spotlight: LATAM Airlines promises to build bonds ‘without frontiers’ in their latest campaign
LAS CONDES, CHILE — “LATAM, Without Frontiers.” This is the new promise and brand positioning developed by Graphene, IPG’s bespoke…
Read More » -
Campaign Spotlight: On India’s Independence Day, this experiment emphasizes (the lack of) women’s choice
MUMBAI, INDIA — MarTech company Wondrlab has launched an Independence Day campaign for online matrimony service BharatMartimony with a targeted…
Read More » -
Campaign Spotlight: Goodknight and Wunderman Thompson India celebrate mosquito-free family moments
MUMBAI, INDIA — Goodknight, India’s leading household insecticide brand from the house of Godrej Consumer Products Limited, has unveiled a…
Read More » -
Campaign Spotlight: Grey Hong Kong launch HSBC Life’s new plan with critically creative film ‘Life Goes On’
HONG KONG — Life insurance company HSBC Life has appointed creative agency GREY Hong Kong to launch its new HSBC…
Read More » -
Campaign Spotlight: Anne Curtis and Jane de Leon suit up as the super women they are in Smart’s latest spot
MANILA, PHILIPPINES — Bannering the best customer experience that subscribers enjoy on the Smart network, multi-hyphenate star Anne Curtis and…
Read More » -
Campaign Spotlight: Lindex lets the experts of play and adventure do the talking in ‘The Art of Comfort’
GOTHENBURG, SWEDEN — Lindex, a Swedish fashion brand, has launched its new campaign called “The Art of Comfort.” The ad…
Read More » -
Sustainability: CNN and Samsung work towards building a better world with the return of ‘Tech for Good’
ATLANTA, USA — CNN International Commercial (CNNIC) and Samsung Electronics (Samsung) are collaborating again on a global cross-platform campaign that…
Read More »
